Compiled by: Shan Ouba, Jinse Finance Source: Jinse Finance, Binance, Catizen White Paper
On September 13, 2024, Binance announced that Binance Launchpool launched the 59th project - Catizen (CATI), a cat-themed game robot built on the Telegram applet platform. Users can put BNB and FDUSD into the CATI reward pool on the Launchpool website after 08:00 (Eastern Time) on September 16, 2024 to receive CATI rewards. The CATI activity will last for a total of 4 days. The website is expected to be updated within about 24 hours of this announcement before the event opens.
1. Launchpool Details
Token name: Caizen (CATI)
Total Token Supply and Maximum Supply: 1,000,000,000 CATI
Launchpool Token Rewards: 90,000,000 CATI (9% of total token supply)
Initial circulating supply at Binance listing: 305,000,000 CATI (~30.5% of total token supply)
Smart Contract/Network Details: Ton Network
2. Introduction to Catizen (CATI)
Catizen is a unique cat-themed social entertainment experience on Telegram that combines fun interactions with the power of the TON blockchain. As a revolutionary gaming bot, Catizen not only simplifies Web3 access, but also makes mobile payments seamless, revolutionizing the way users interact with decentralized technology.
Catizen aims to attract and educate the massive Web 2.0 user base into Web3 through an exclusive partnership with TON and Telegram. This strategic partnership positions Catizen as a Web3 traffic hub with the goal of attracting billions of potential users to participate. With transparent in-game asset purchase data accessible through third-party platforms or on-chain transactions, community members, investors, and partners can easily monitor the project's economy and growth at any time.
Although Catizen has not yet launched on-chain digital assets, it currently supports the purchase of in-game assets using Telegram Stars, USDT, TON, NOT, and MNT.
Catizen data performance (as of August 12, 2024)
Total number of players in the game: 28,539,037
Telegram Premium Users: 2,125,519
Total users on the chain: 1,730,868
1,236,259 (TON)
494,609 (Mantle)
Total in-game purchases: $20,026,623
1,699,931 $TON ≈ $12,749,482
1,038,011 $USDT ≈ 1,038,011 USD
131,216,255 ($NOT) ≈ 1,901,163 USD
1,008,470 ($MNT) ≈ 1,008,470 USD
166,474,895 ($STA) ≈ 3,329,497 USD
Total paying users: 589,784
Average revenue per paying user (ARPPU): about $33.9
Social media data
Number of fans on X platform: 2,114,056
Telegram chat group: 400,000
Telegram Announcement Subscriptions: 5,269,840
Overview of main functions
Catizen is a fun cat-themed game that is not only easy to play, but also serves as a social network and money-making platform. Through blockchain technology, *Catizen* allows players to truly own the resources they earn in the game, combining entertainment with the possibility of receiving financial rewards in a decentralized environment.
What sets Catizen apart from traditional games is its blockchain-powered player-owned economy. This design allows players to participate in a complex, community-driven ecosystem where their in-game achievements have real-world value. By creating an open economy, Catizen provides tangible rewards to users, following a model where loyalty and engagement are rewarded with assets that can be traded or staked for additional yield.
Players can progress through the game and increase their resources in a variety of ways:
Cat Upgrades: Merge and upgrade cats to earn higher rewards and climb the leaderboards.
Fishing: Use fish coins to participate in fishing events and win leaderboard prizes.
Invite to earn money: Invite new players and earn fish coins, expand the community and increase your income
Mission Center: Complete in-game missions to earn Fish Coins, level up your cats, and join Launchpool events.
Stake and Mining: Stake premium Cat or Fish Coins in Launchpool to earn points and assets, turning your gameplay into a meaningful investment.
3. Catizen (CATI) Token Economics
Token Allocation
4. Catizen (CATI) Roadmap
Q1 2024
The official public beta of Catizen was released on March 19, 2024.
The seed round financing announcement has been released.
Announcement of token economics and detailed economic structure.
Second quarter of 2024
Appeared at the Hong Kong Web3.0 Carnival (TON DAY) and was recognized by the founding members of the TON Foundation and the CEO of TOP Labs.
Highlighted in Durov and Andrew's talk at #TOKEN2049.
On April 28, 2024, the first in-game $wCATI Launchpool was launched.
There are more than 170,000 participants, including more than 24,000 participants in Cats Pool and more than 147,000 participants in FishCoin Pool.
Over $3.9 million worth of FishCoin has been staked in game credits.
Catizen was mentioned in Pantera Capital’s blog “Investing in TON Network”.
Introduced in the TON Foundation Innovators blog series <TON Innovators: Catizen> and tweeted by TON Blockchain.
Ranked first in the open league application battle.
Third quarter of 2024
Catizen’s publishing platform Pluto Studio has successfully completed a round of financing, with investors including Hashkey Capital, TOP, Folius Ventures and Binance Labs.
Won first place in the open league application battle for three consecutive seasons.
Completed a second interview with the TON Foundation and published it on the TON blog.
Launched Catizen Game Center with many mini games.
Enhanced anti-money laundering and on-chain compliance
Partnering with Elliptic to continue anti-money laundering and on-chain compliance
Build trading bots to enhance the in-game and token trading experience.
Token launch and airdrop completed.
Fourth quarter of 2024
The Launchpool and Game Center are open for public participation.
Integrate 5 launchpool projects and 20 games into Catizen Game Center, expanding gameplay and money-making opportunities.
Q1 2025
Develop a task platform equipped with a complete Web3 advertising system to increase user engagement and rewards.
Beginning AI Cat integration, introducing virtual companions to enhance the community experience.
Second quarter of 2025
The full launch of the AI Cats feature allows users to interact with intelligent cat characters for a more immersive gaming and social experience.
5. How to get $CATI through games
$CATI tokens are not generated directly by playing the game, but are distributed through airdrop activities based on each player's contribution to the game ecosystem.
Contributions include the user’s activity level, which will help us assess the user’s authenticity and reliability. On-chain interaction frequency, in-game social behavior, and completion of daily tasks are some of the key criteria for verifying the authenticity of real users.
Game Mechanics Overview
The main factors affecting game ratings include:
vKitty Coin Earning: Higher level cats can generate more benefits, requiring players to put in more effort to train them.
FishCoin Consumption: Purchasing and consuming FishCoins can quickly help players gain a lot of benefits in a short period of time.
wCATI: Only as an exclusive gift for the first Catizen Launchpool participants, no longer issued. Players holding wCATI will receive additional Catizen airdrop shares!
xZEN: Rewards players who complete assistance and on-chain interactions in Catizen, symbolizing the social spirit of our airdrop.
Third quarter of 2025
Catizen expanded over 200 mini-programs, transforming them into a comprehensive mini-game and social hub.
