E-sports shock bomb! Riot is rumored to open "gaming sponsorship" in January 2025. Is there a craze for encrypted betting on League of Legends events and fan tokens?

According to former League of Legends LCK caster MonteCristo's message, the popular game League of Legends developer "Riot Games" will allow League of Legends, Wild Rift esports teams and gambling companies to sign sponsorship contracts next year. Gambling companies interested in becoming sponsors must be approved by Riot Games and are not allowed to place their LOGO on the team's uniforms. MonteCristo praised: "I think this is long overdue, and it will help stabilize team economics." This news has sparked heated discussions among netizens, who have expressed views such as "virtual currency platforms are massively entering", "it should have been opened up long ago, a match without gambling is like eating fried chicken without Coke", "it's okay, baseball ads are all cheerleaders jumping on gambling and entertainment ads", and "foreign sports and esports have had a lot of this for a long time". Currently, Riot Games has not officially confirmed this news. If this policy is implemented, it means that Riot Games' openness to the esports business model is gradually increasing, and it also opens up new possibilities for the operation of esports events and team revenue. The gambling industry's interest in esports has long existed, and if the policy changes, the discussion and implementation of related cooperation will become a focus in the future. Previously, League of Legends esports teams did not open up to the gambling industry sponsorship. The upcoming LCK Cup in January 2023 may become an important opportunity to observe the impact of the new policy. At the same time, as part of the economic participation of esports fans, crypto gambling platforms like Rollbit are also expected to seek esports gambling compliance under the new policy. Last year, similar rumors were refuted. In March 2022, the Turkish esports website Esporkolik reported that Riot Games would allow its esports teams across various ecosystems to sign sponsorship contracts with gambling companies, especially for Wild Rift. At the time, Riot Games issued an official statement refuting this rumor.