Binance Labs Announces Upcoming Rebrand and Sets Strategic Goals for 2025

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Binance Labs, the investment and incubation center of the Binance exchange, is planning to reposition its brand to better align with its long-term strategic vision. This marks an important step in shaping the role of Binance Labs not only as an investment fund, but also as a sustainable platform supporting the development of blockchain projects globally. In 2024, Binance Labs has made a total of 46 investment deals, including: - 14 projects from the MVB (Most Valuable Builder) program and the chain-agnostic incubation program. - 32 projects through direct investments. The investment portfolio is evenly distributed between infrastructure and applications, spanning across major platforms like Telegram, Solana, Ethereum, and Ethereum L2 scaling solutions. Binance Labs is also continuously exploring emerging ecosystems like Berachain, Monad, Initia, as well as investing in prominent platforms such as Stacks, Celestia, and Bittensor. The key investment areas include: - 10 DeFi projects - 7 AI projects - 7 Bitcoin ecosystem projects - 4 reStaking projects - 3 Gaming projects - 2 ZK (Zero Knowledge) and 2 RWA (Real-World Assets) projects - As well as areas like the Move ecosystem, DeSci, and blockchain infrastructure. Binance Labs plans to complete the brand repositioning by 2025. The primary goal is to highlight its role not only as an investment fund, but also as an innovation hub driving revolutionary blockchain projects. This aligns with Binance Labs' long-term vision, focusing on supporting projects with real-world value and building sustainable ecosystems.

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