On March 26, the video game retailer GameStop updated its investment policy, officially adding Bitcoin (BTC) to its treasury asset portfolio. This move marks a new step for GameStop in approaching the cryptocurrency market, demonstrating the company's confidence in Bitcoin's long-term value.
A large enterprise like GameStop holding Bitcoin could impact the financial strategy of traditional companies, promoting the trend of accumulating BTC in corporate treasuries. Previously, many large corporations such as Tesla, MicroStrategy, and Square (now Block) have also incorporated Bitcoin into their financial reserves, laying the groundwork for a wave of businesses adopting cryptocurrency as a strategic asset.
GameStop was originally famous in the investment community due to the "meme stock" frenzy in 2021, when small traders on Reddit drove GME's price to soar. Now, with the decision to hold Bitcoin, the company continues to demonstrate innovation in its financial strategy, potentially influencing cryptocurrency market sentiment and attracting institutional investor attention.
