Following its reveal of the newest AI smart glasses, Meta Platforms (META) is receiving strong buy calls for its stock on Wall Street. Meta CEO Mark Zuckerberg unveiled the glasses in a keynote presentation at the company’s Connect conference last Wednesday. He pitched the Meta Ray-Ban Display as a revolutionary device that would free people from the distractions of their smartphones while enhancing their natural capabilities. “Our goal is to build great-looking glasses that deliver personal superintelligence and a feeling of presence using realistic holograms,” said Zuckerberg.
The keynote received positive reactions on Wall Street, with its shares climbing in the following day. At press time, META stock is down less than 1% in the past month, but the past week has helped reverse the dip from early September. Despite a few issues during the Meta AI glasses presentation, analysts at Stifel emphasized that the RayBan Display’s $799 price point was “wildly attainable” given the technology included in the product. The firm then reiterated its $900 price target for Meta Platforms and maintained its Buy rating on the company’s shares.
Furthermore, Zuckerberg revealed this week that Meta-owned social media platform Instagram has grown to 3 billion Monthly active users. Meta last disclosed Instagram’s user figures in 2022 when Zuckerberg said the app had hit more than 2 billion monthly active users. The strong numbers there, as well as the revival of its Threads platform, have resulted in more revenue coming in for Meta, driving investors towards the stock throughout this year.
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Meta Stock Performance in 2025 to Continue?
Meta Platforms (META) is one of the top-performing Magnificent Seven stocks of the year to this point, with shares up over 30% YTD. The company has made significant strides in AI and cybersecurity, partnering with CrowdStrike for a new initiative. Meta is forecasted to continue its success in 2025, achieving a 54.9% cash flow growth this year and underscoring its strong financial performance amid ongoing challenges. Per Zacks analysts, 18 analysts revised their earnings estimate upwards in the last 60 days. In addition, the Zacks Consensus Estimate has increased $2.72 to $28.13 per share for 2025.
META is trading near the top of its 52-week range and above its 200-day simple moving average. Analysts at CNN rate META a 10/10 stock, with different analysts maintaining “Buy” or “Outperform” ratings. Price targets vary by institution, with some significantly higher than the current price. Wolfe Research has a conservative price target of $730, while Citigroup and Guggenheim are more bullish with targets of $915 and $875, respectively