BTCC, the world's oldest cryptocurrency exchange, announced several platform updates for December, including the launch of new content featuring global brand ambassador Jaren Jackson Jr., a flexible investment program with annualized returns of up to 18%, and the addition of several new spot trading pairs, continuously optimizing the overall user experience.
JJJ's brand new video "This or That" is now available online.
BTCC continues to deepen its partnership with Memphis Grizzlies star and two-time NBA Defensive Player of the Year Jaren Jackson Jr., releasing the latest " This or That " video series. The videos showcase Jackson's personal style in a lighthearted and interactive format, cleverly contrasting his split-second decisions on the basketball court with strategic decision-making in cryptocurrency trading, enhancing the content's entertainment value and relatability.
Since the partnership began in August 2025, Jaren Jackson Jr. has become a vital bridge connecting sports fans and the crypto community at BTCC. The success of this collaboration is also reflected in the recent Black Friday event, which successfully attracted thousands of participants from both the sports and crypto communities and achieved a remarkable total trading volume of 6 billion USDT.
BTCC's flexible investment product offers an annualized return of up to 18%, leading the market.
Building on the positive momentum from this collaboration, BTCC is further rewarding its community users by launching an upgraded flexible investment program , offering an annualized return (APY) of up to 18%, providing users with a competitive passive income option for their crypto assets.
Unlike traditional locked-up collateral products, this flexible investment plan allows users to deposit and withdraw funds at any time without incurring penalties for default or early unlocking. It balances returns with complete liquidity flexibility.
This initiative responds to the current market environment's high demand for yield-generating products while ensuring that assets remain flexible enough to be used for trading opportunities.
Limited Edition BTCC Mechanical Keyboard Officially Unveiled
To further enhance community engagement, BTCC is also launching a limited-edition branded mechanical keyboard, combining crypto culture with gaming and trading desktop aesthetics. As part of the "#BTCCBestCEX" campaign, BTCC will be giving away 3 limited-edition keyboards during the Christmas season. For more details on the giveaway, please follow the official BTCC Global X (formerly Twitter) account.
BTCC Mechanical Keyboard Unboxing
XMALL and PRX spot trading officially launched
While promoting community activities, BTCC also continues to expand its product offerings, adding the following spot trading instruments:
Cryptomall (XMALL):
Launched on December 22, 2025, XMALL is the native token of Cryptomall, a Web3 digital retail platform that integrates crypto payments, NFT merchandise, and a virtual marketplace supporting the metaverse. This token is used for transaction settlement, user rewards, and governance mechanisms within the platform, building a crypto-native e-commerce ecosystem.
PressX (PRX):
Launched on December 23, 2025, PressX is a crypto and IDO trading application that emphasizes speed and ease of use. As the platform's utility token, PRX supports its secure, efficient, and user-centric trading architecture, designed specifically for performance-oriented traders.
Regarding BTCC
Founded in 2011, BTCC is one of the world's leading cryptocurrency exchanges, serving over 10 million users in more than 100 countries. BTCC has partnered with Jaren Jackson Jr., the 2023 NBA Defensive Player of the Year and two-time NBA All-Star, as its global brand ambassador, committed to providing secure, easy-to-use, and high-quality cryptocurrency trading services.
BTCC Official Website: https://www.btcc.com/zh-TW
X (formerly Twitter): https://x.com/BTCCexchange
Traditional Chinese X: https://x.com/BTCCtaiwan
This article, "BTCC December Product Update Launched: New JJJ Content Released, User Benefits Fully Upgraded," first appeared on ABMedia .
