How can you easily grasp the current market trends, technological developments, ecosystem progress, and governance dynamics in the Web3 industry? Web3Caff Research's "Market Trend Insights" column delves into the front lines to identify and select current hot topics, providing valuable interpretations, commentary, and fundamental analysis. See through the phenomena to the essence; follow us now to quickly capture the forefront of the Web3 market.
Author: wuyue.eth , Researcher at Web3Caff Research
Cover: Logo from this project, Typography by Web3Caff Research
Word count: 3000+ words in total
We are living in an era of booming creativity driven by AI; however, the existing economic and legal systems are not yet fully adapted to the pace of this transformation. On the one hand, AI-generated content, models, and workflows are becoming valuable digital assets, but these assets are difficult to effectively establish ownership under the existing copyright system. Creators' core wisdom and efforts can be easily copied at zero cost after being made public, and their value cannot be protected or transferred. On the other hand, AI itself is gradually becoming an economic agent capable of autonomous decision-making and action, but it lacks a "legal identity" to hold assets and execute contracts. At the same time, the current operating mechanisms of AI still largely rely on centralized platforms, which not only exposes it to the risk of uncontrollable services but also to the security threats of false data and malicious attacks. The three problems mentioned above—"lack of ownership," "lack of subject identity," and "operational dependence risks"—are intertwined, causing a potentially promising AI-native economic ecosystem to encounter structural bottlenecks at its inception. Therefore, building a set of AI-native infrastructure has become crucial.
To address the challenges of content creation and rights confirmation in the era of generative artificial intelligence, zCloak Network, a company focused on privacy infrastructure, launched the Gen-IP protocol, or generative intellectual property protocol, on December 23, 2025. This protocol is specifically designed for digital asset ownership and distribution in the age of artificial intelligence. Gen-IP is not a traditional copyright certificate, but rather a rights object built using cryptography. The "rights object" created by Gen-IP is a digital rights package with automatically enforceable rules . It transforms the creation process itself into a living data unit that can both prove ownership and automatically manage use and transactions. Its core innovation lies in its ability to quantify and document the process of human intellectual labor.

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