American fast-food chain Steak'n Shake has added $10 million worth of Bitcoin to its reserves.

According to Mars Finance, on January 19th, Steak'n Shake, the iconic American fast-food chain, added $10 million worth of Bitcoin to its corporate reserves. This recently announced strategic increase underscores the company's strong commitment to cryptocurrency as a core component of its financial strategy. Steak'n Shake executives see these efficiency gains as a key driver for expanding its reserves, believing that Bitcoin is not only a means of payment but also a long-term store of value. Based on the market price at the time of purchase, this $10 million acquisition is equivalent to approximately 105 Bitcoins.