Deepfake fraud drained $1.1 billion from US corporate accounts in 2025. Tripled from the year before. Cloned voices authorizing wire transfers. Synthetic video calls impersonating CFOs. One company lost $25 million from a single fake video call where every person on screen was AI-generated. Detection alone can't keep up. The fakes are improving faster than the tools built to catch them. This isn't just a government and corporate problem. Most are still struggling to keep up. What's missing is proof of origin that exists before anyone has to guess. Machine-readable metadata. Verification at the source. Content that carries its own receipt. Trust by default is over.