London-based engineer Matt Cortland created an AI voice agent that called over 3,000 pubs on St. Patrick’s Day weekend to ask how much a pint of Guiness cost. The Irish government used to track this price up until 2011. Cortland stepped up with his “Guinndex”, which cost €200 to make and showed that the national price of €5.95. He used ElevenLabs to created “Rachel” and “getting the voice proved critical” (a Northen Irish accent inspired by a TV show).