Andrew Forte

Andrew Forte

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Researching Digital Assets | Strategy at http://unfungible.xyz | Host of http://AndrewAsksHow.com

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Wait you’re telling me people who claim to be great at business couldn’t predict this outcome??? Oh weird

Podcasters are the new philosophers

Content creators are the new athletes

There are two narrative forms on CT > Public narratives > Private narratives The first exists on the timeline out in the open that people learn about for the first time With the second it’s built on trust and close friends that vouch or disagree with public information

The people I know winning the most in business right now don’t publicly talk about it a ton They talk about it here and there but they’re mostly making content because it’s fun about whatever And those that aggressively talk about it need to because they’re not doing so hot

Multiple narratives exist for every news cycle > A timeline narrative that everyone sees and comments on publicly > The private chats narrative in small trust groups that get real buy in or don’t For narratives to be true both communication channels need to agree on it

People bash 9-5 jobs and wont have any skills to hold a good job Its not for everyone but the alternative is 9-9 grinding at a startup The boring jobs need people doing them so society can function Which lets CT be unemployed and do nothing all day Good trade off

People think CT is so dead they’re pretending to leave for engagement

“I don’t care what anyone thinks of me” - someone with a poor reputation

I try to use a word for what listeners already love. If they collect baseball cards, I say “collectible.” If they buy art, I say “art” or “digital art”. I reserve “NFT” for OnChain traders and OG crypto. My goal is to make it familiar and desirable rather than foreign or risky.

We should stop using the word NFT Every time we use it people start to discredit whatever we are talking about The negative stigma around them still exists especially on other social media platforms Digital collectibles is a better word it’s inclusive to everything onchain

As an industry we should stop using the word NFTs Every time we use it people mentally check out The negative stigma around them still exists especially off crypto twitter Digital collectibles is better word to use because it’s inclusive to everything onchain Do you agree?

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