These days, it seems like the days of simple NFTs sitting in your wallet are over.
I have countless JPG NFTs in my wallet, but without utility, the results are always the same.
So, these days, everyone is issuing NFTs by combining them with real-world IP. For example, there's @pudgypenguins, and more recently, @moonbirds.
Moonbird set a symbolic record with the largest pre-order in Web3 history through its blind box launch. This record must have been achieved thanks to demand from general collectors, right?
I received a blind box at a Moonbird private meetup, and when I opened it, it contained a really cute figure. It also included a QR code, making it a fun addition.
As expected, @orangecapcap is truly adept at combining IPs to create merchandise.
Another impressive aspect is that they went beyond product development and collaborated with the world's largest board game distributor to establish a sales channel. Unlike existing NFTs, Moonbird combines real IP, secures a global distribution network, and collaborates with various Web2 companies to expand into a global IP brand that is actually consumed.
twitter.com/auz2or/status/2013...
