CoinW: Accelerating the globalization of cryptocurrency, the key node of Mass Adoption has arrived

Original | Odaily Planet Daily (@ OdailyChina) Author | Wenser (@ wenser 2010) In September this year, the cryptocurrency market unexpectedly saw a "harvest" - according to Bloomberg news, global interest rate cuts have driven Bitcoin to one of its largest September gains on record, rising over 10% this September, compared to an average 5.9% drop in the past ten Septembers. And under the influence of the Federal Reserve's unprecedented "50 basis point rate cut" news, the cryptocurrency market liquidity is also expected to be replenished again. At the same time, at the industry event Token 2049 Singapore that ended in September, the long-established exchange CoinW, founded in 2017, appeared as a platinum sponsor alongside partners such as the Dubai Blockchain Center and the Abu Dhabi Blockchain Center in the Middle East, and proposed the view that the industry is entering the best cycle to drive Mass Adoption. In the context of the accelerating mainstream adoption of cryptocurrencies, as the key "liquidity hub" and upstream player in the industry, it may be time to take CoinW as an entry point to delve deeper into the cryptocurrency exchange ecosystem. Odaily Planet Daily will provide a brief introduction and analysis of CoinW, a representative cryptocurrency exchange, in this article. Old Exchange, Aiming at New Opportunities: Appearing at TOKEN 2049, Empowering the Globalization of Cryptocurrencies Mentioning CoinW, some may feel a bit unfamiliar, but saying "Coin Win", many people are already familiar with it. In 2017, when the cryptocurrency market was in an upward trend, CoinW officially launched, and at that time it gradually gained more and more attention and users in the industry with its efficient listing mechanism, rich token selection, and multi-level security protection mechanism. Since its inception, CoinW has adhered to the service tenet of "empowering blockchain technology and financial transformation" and "helping users increase their wealth", pursuing sustainable development. Now, 7 years later, CoinW has users covering the five continents, more than 120 countries and regions, with a total user base of over 8 million, supporting over 1,000 crypto assets, supporting 40+ fiat currency trading and credit card buying, and its industry tentacles are spread across the globe. It can be said that in the globalization of cryptocurrencies, CoinW is one of the few pioneers in the industry. Official Website Information Advance Layout, From Dubai to the World In 2021, CoinW took the lead in seeing the development potential of the global cryptocurrency market and moved its headquarters to the economic and financial center of the Middle East, Dubai. Since then, CoinW has not only deeply cultivated the C-end user market, but also frequently strengthened its efforts in the B-end cooperation - previously, CoinW not only signed a strategic cooperation agreement with the UAE Ministry of Interior and sponsored the UAE National Day celebration activities, but also signed a memorandum of cooperation with the Saaed Association, intending to launch its cryptocurrency education program in local universities in the UAE. The Dubai Blockchain Center, Abu Dhabi Blockchain Center and other powerful forces in the development of the Middle East cryptocurrency industry mentioned earlier are also among CoinW's excellent partners, contributing their share to the wave of cryptocurrency globalization. CoinW Global President Sonia Shaw previously stated that "the Middle East market has become a key region for the global development of cryptocurrencies due to its abundant capital and policy support. CoinW's cooperation with local governments and enterprises will continue to promote the popularization of digital assets and blockchain technology in the region." In addition, she also mentioned that CoinW's next goal is to drive the Mass Adoption of global users. CoinW Global President Sonia Shaw Brand Upgrade, From Trading Platform to Trusted Partner It is worth mentioning that CoinW's innovative and forward-looking steps have never stopped. Recently, its brand Slogan has been upgraded from the previous "Trade Smart, Win the Future" to "Your Most Trusted Crypto Ally". In the context of frequent crypto asset security incidents, this move undoubtedly highlights CoinW's high emphasis on user asset security and asset protection. According to reports, this adjustment of the brand Slogan not only involves changes in the brand's visual image, but also symbolizes CoinW's transformation from a single trading platform to an all-round cryptocurrency ecosystem service provider. Its core philosophy is no longer just focused on "how to help users gain benefits through trading", but has shifted the focus to "how to create a safer and more trustworthy cryptocurrency trading environment for global users", which can be said to be an industry benchmark. Brand Promotion, Bringing Cryptocurrencies to the Mainstream World After the approval of Bitcoin spot ETF and Ethereum spot ETF, the integration of the cryptocurrency market and the mainstream world has deepened further, and the impact of cryptocurrencies on the real world has also been manifested in the process of events such as the US election. In this regard, CoinW has always been an active participant, especially in its efforts in sports marketing, which are quite remarkable. In 2022, CoinW became the first cryptocurrency trading platform to sponsor La Liga; In 2023, CoinW appointed Italian legend Andrea Pirlo as its global brand ambassador; This July, CoinW first sponsored the Paris Olympics; in September, CoinW officially announced that it has become the first cryptocurrency trading platform to land the US Open, sponsoring three tennis players including Chinese player Zhang Shuai, Bwondong Kang, and 2024 Paris Olympics women's doubles silver medalist Diane Schnyder. The US Open is one of the four Grand Slam tennis tournaments, a top global sporting event that attracts the attention of tens of millions of viewers every year. Furthermore, as one of the most professionally developed sports, the competitive sports spirit of tennis also perfectly matches CoinW's commitment to pursuing excellence and innovation in the digital asset field, complementing each other. CoinW Appears at the US Open With the help of numerous sports marketing activities, CoinW is gradually bringing digital assets to a wider audience, giving the mainstream public a clearer picture of the current knowledge and future potential of cryptocurrencies. CoinW Global President Sonia Shaw previously also mentioned: "The new market cycle is the best time to drive mass adoption. Although the current market sentiment is slightly volatile, we remain optimistic about the early stages of the bull market, and CoinW will continue to optimize the product ecosystem and provide more diverse products and services in the future." The Future is Here, Multiple Advantages Ensure: CoinW Becomes a Key Driver of Industry Development In addition to the information mentioned above, as one of the "liquidity hubs", CoinW has also handled a lot in promoting the development of the cryptocurrency industry and ensuring the security of users' digital assets, which can be mainly divided into the following 3 aspects: Compliant Operation, Creating Multi-level Protection for Asset Security 1) Regulatory licenses.

According to the information on the official CoinW website, CoinW currently holds various cryptocurrency-related licenses and approvals in multiple jurisdictions, including the US MSB financial license, the Singapore MAS license, the SVGFSA license, and more regulatory licenses in other regions are on the way. The two main legal entities, LCT Holding UAB LLC and CoinW Polish Limited Liability Company, also provide a fundamental guarantee for CoinW's global development. In terms of platform support, CoinW has a well-established anti-money laundering (AML) and counter-terrorist financing (CFT) management system, a relatively complete user asset isolation protection system, and corresponding solutions for platform risk control and account restriction issues that users may encounter. The platform customer service and community members provide efficient 24/7 support, implementing a full-time, full-day operation model to respond to users' asset security management needs in a timely manner. Regarding functional operations, CoinW has prepared a comprehensive and detailed "Operation Guide" for users, providing detailed explanations on security operations such as Google authentication, email and phone number management, ETF trading, and transaction password setting. The setting of the transaction password adds an "insurance lock" to the user's account and asset security, which can be considered as a thoughtful measure. In terms of asset risk control, CoinW adopts an industry-leading security risk control system, using a distributed system architecture to provide coordinated protection for various digital encrypted assets through cold and hot wallets as well as multi-signature technology. The heavily invested MPC wallet system and the measures to regularly review and upgrade the security system also provide strong support to ensure that user assets are protected from external threats. In the 7 years of operation, the CoinW platform has had a 0% security incident rate. Regarding fraud prevention, CoinW has innovatively opened an official verification channel, allowing users to verify all information related to CoinW, such as emails, WeChat accounts, QQ numbers, Telegram, domain names, and media accounts. If there are doubts about the verification results, users can also contact the official customer service for further confirmation, truly doing what the users have not thought of and preventing problems in advance. It can be said that in terms of asset security management, CoinW has built a "copper wall and iron wall" protection system, greatly reducing the possibility of user asset damage. In terms of technical innovation, CoinW has launched the MPC (multi-party computation) wallet technology, which not only enhances the security of user assets but also simplifies the management of digital assets and lowers the usage threshold, allowing users to securely manage digital assets without worrying about the risk of private key loss. It is reported that CoinW has invested more than $15 million in the MPC wallet system over the past three years. CoinW President Sonia Shaw previously stated that "the largest application scenario that can bring a new wave of traffic to the industry will be the simplest scenario - payment." With the continuous development of the crypto industry's PayFi ecosystem, thanks to CoinW's support for seamless conversion between cryptocurrencies and fiat currencies, as well as its MPC wallet technology, cryptocurrencies are also becoming an increasingly popular choice for daily consumption by more and more crypto users. In addition, against the backdrop of a significant increase in DEX trading volume in the new market cycle, CoinW has also actively supported the launch of the decentralized trading platform DeriW and the Prop Trading platform PropW to meet users' diversified usage needs. Finally, in the face of the ever-changing market environment and the influx of meme coins, CoinW's sensitivity to market hotspots and popular targets is also extremely keen. It not only has a clear "token listing application channel", but its actions to list new tokens are also quite efficient. In addition, CoinW's token delisting management mechanism is also relatively complete, the details of which can be found in the "CoinW Token Listing Terms and Conditions". In summary, as the crypto industry group continues to expand, the crypto industry has entered a new stage of "incremental competition and stock operation." For crypto exchanges like CoinW, this is a "golden age" - the mainstream development of cryptocurrencies is in full swing; the direction of security and compliance management is becoming clearer; and more and more life scenarios are deeply integrated and connected with cryptocurrency payment, trading, management, and investment. In the not-too-distant future, whether individual users or institutional investors, CoinW will be a trustworthy long-term partner, accompanying their digital asset investment and management journeys, and working with more users to drive further innovative development of the future financial world. After "7 years of time," CoinW will embrace endless possibilities.