Ethereum meme coin Floki (FLOKI) is one of Friday's big winners, surging on the back of Coinbase announcing that it has added the dog-themed coin to its listing roadmap.
The token jumped to a five-month high price above $0.00027 after the news, rising 21% in less than an hour per data from CoinGecko. Overall, Floki—which was named after Elon Musk's real-life dog—is up 16% over the last 24 hours, with the recent spike overcoming some losses earlier in the day as crypto prices broadly correct after a recent surge. Floki has now nearly doubled in price over the last seven days.
Coinbase's listing roadmap includes crypto tokens that the centralized American exchange is considering listing. While not a sure thing that the token will be added for spot trading, we have seen the company make rather rapid shifts on this front in recent days.
On Wednesday, Coinbase put a pair of other prominent meme coins—Ethereum's Pepe (PEPE) and Solana's Dogwifhat (WIF)—on its roadmap, and then began spot trading for both by the end of the same day. Pepe surged to an all-time high price that day, though Robinhood also added support the very same day, boosting its prominence in the process.
All three meme coins are among the 50 most valuable cryptocurrencies in the world as ranked by market cap, per CoinGecko. Coinbase has historically moved more slowly than some rival exchanges in embracing meme coins, though it may be moving more nimbly following last week's election of Donald Trump, who has promised to ease American crypto regulation.
Major cryptocurrencies have surged in price over the past week and a half, with Bitcoin jumping to a new all-time high price above $93,000. That's about $20,000 higher than the previous peak, which was broken on Election Day.
Dogecoin, the original and most valuable meme coin by market cap, had been leading the meme charge earlier this week, surging to a three-year high price and more than doubling in price over the span of a week. However, DOGE is now down nearly 4% on the day amid cooling market momentum—leaving a brighter spotlight for other meme coins like Floki.
