The 3rd Taipei Blockchain Week (TBW) was grandly opened from December 12-14 at the Taipei Songshan Cultural and Creative Park, with over 200 global Web3 participants and influencers attending, attracting more than 6,000 visitors.
WEEX Global sponsored and participated in this Taipei Blockchain Week. Its booth in Warehouse No. 3 attracted over 1,000 Web3 colleagues for consultation and exchange.
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ToggleWEEX Wins User Trust with Authentic Experiences
During the Taipei Blockchain Week, the WEEX booth attracted over 1,000 crypto enthusiasts for consultation and exchange. WEEX Global Vice President Andrew Weiner and other team members warmly welcomed the visitors, discussed insights on Web3 industry trends, shared the dynamics of the crypto market, and introduced WEEX's global development status. WEEX aims to incentivize and bind more partners through the WEEX Token (WXT) and expand its global ecosystem. WEEX also gave away exquisite souvenirs and gifts to the visiting guests, hoping to maintain long-term exchange and cooperation with all participants in the crypto field.
The visiting guests congratulated WEEX on its development achievements and expressed appreciation for its secure and compliant, user-centric operations and excellent user experience, and showed strong interest in joining the WEEX global ecosystem.
On December 13 (TBW Day 2), WEEX Global Vice President Andrew Weiner participated in a roundtable discussion on "How to Bring More People into Web3 Through Influencers and Content".
Andrew stated that the biggest mistake in influencer/KOL marketing is paying people to say the product is good, when the product is actually not good. Today's consumers value transparency and want to see real data and experiences, and learn how to use the product to solve problems, rather than being packaged by sales tactics. Therefore, Andrew believes that influencer marketing should focus more on authenticity and the value of content, and the best strategy is to let influencers truly use the product and showcase its pros and cons, rather than over-beautifying it. This requires building long-term trust, not just short-term exposure.
Similarly, in community building, Andrew believes that a real ecosystem must be established, allowing users to participate and see the value. Short-term hype can bring attention, but long-term success still depends on the support of real users.
Andrew's views also reflect WEEX's open and transparent trading platform, which focuses on improving user satisfaction. Based on this principle, WEEX has established partnerships with over 10,000 star traders and more than 2,000 global influencers, and has won the trust of over 5 million crypto users from more than 30 countries and regions.
Andrew, from the English market, also praised the open and inclusive attitude towards cryptocurrencies in the Asian region. He pointed out that consumers here have a higher acceptance of new technologies, especially in the field of decentralized exchanges, where Asian users are more actively participating and supporting these projects.
Of course, Web3 is naturally cross-border, without boundaries or regions. As a leading global CEX platform, WEEX has been playing a role in connecting the East and West Web3, bridging the technology, projects and users of the pioneering markets with the emerging markets, working with its ecosystem partners to promote the development and prosperity of the global Web3 industry.
In addition to sponsoring and participating in the Taipei Blockchain Week, WEEX also held the "WEEX VIP Night in Taipei" side event on December 9, inviting over 100 influential figures, blockchain entrepreneurs and industry pioneers who are passionate about the Web3 ecosystem. Through in-depth dialogues, casual socializing and interesting interactive games, it provided an open exchange platform, creating opportunities for participants to establish connections and exchanges, while also setting a positive tone for the Taipei Blockchain Week and gathering industry enthusiasm and consensus on the future development of the crypto market.
WEEX Continues to Expand in the Global Market
In fact, WEEX exchange has long been associated with Taiwan. As early as 2022, WEEX collaborated with Taiwanese entertainment king Wu Zongxian on an endorsement partnership. It was from that time that WEEX's global user scale, trading volume, industry ranking, etc. have made rapid progress, becoming a dark horse platform that has been growing against the Crypto Winter.
In 2024, as the crypto market enters a new bull market cycle, WEEX, after accumulating users and reputation, and continuously iterating its products, has reached a new development milestone. In early December, WEEX officially announced a partnership with football legend Michael Owen for endorsement, perfectly integrating the emerging cryptocurrency with the spirit of top-level sports, bringing new breakthroughs and possibilities to the industry.
The excellent spirit and unwavering pursuit represented by Michael Owen is in perfect harmony with WEEX's spirit of continuous breakthrough and scaling new heights.
Since its establishment in 2018, WEEX has always focused on providing users with a secure and ultimate trading experience, constantly reaching new peaks. As of now, WEEX has over 5 million global registered users, with a daily trading volume exceeding $40 billion, ranking among the top 5 global derivatives exchanges and top 20 spot exchanges. WEEX supports nearly 600 spot currency pairs and over 600 contract currency pairs, making it one of the exchanges with the most listed coins. WEEX has become the CEX launch platform for many emerging projects, and was the first to list contract trading for many popular new coins, providing users with a rich selection of trading varieties.
WEEX is known for its deep liquidity, providing professional traders with a smooth and ultimate trading experience. Through copy trading, it lowers the trading threshold for new contract users. It has set up a 1,000 BTC protection fund to give users a worry-free trading experience, and shares the development dividends with the community through the WXT dynamic incentive mechanism.
Since the launch of WXT in July 2024, its cumulative increase has exceeded 80%. So far, WEEX has cumulatively airdropped tokens of more than 40 new projects to WXT holders through WE-Launch; launched 7 "Sunshine" reward campaigns; and users who maintain a position of 100,000 WXT or more for 3 consecutive days can enjoy a 50% discount on contract fees. The accumulation of various token benefits continuously fulfills WEEX's commitment to its growing users and partners.
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