Cookie DAO (COOKIE) – the token of the AI Agent data tracking platform – has shown an impressive price performance in the recent month. With an increase of more than 32 times, many investors believe they have missed the best opportunity, but many other investors still believe that the COOKIE price will continue to rise.
Here are the observations of BeInCrypto on the drivers that have made the miracle for COOKIE.
What drivers have caused COOKIE to increase more than 32 times?
Cookie DAO (COOKIE) has had a FOMO-driven price journey, rising from $0.02 in November to over $0.6 now. It is the wave of interest in AI Agent that has made the Cookie.fun platform gain attention, and the COOKIE token has attracted strong investment flows.
Data showing interest in COOKIE. Source: Cookie.funCookie.fun data shows that COOKIE's market capitalization has reached around $100 million, and the token's mindshare accounts for 1.5% of the market. The number of holders is growing rapidly, up over 146% in the past 7 days, and currently exceeds 36,620 holders. Investors compare this platform to the "Kaito of AI Agent".
"Cookie.fun has a data API that tracks market sentiment, wallet holdings, impressions, growth, and many other things on their cookie dashboard. The COOKIE AI Agent metrics are essentially a "Kaito" for AI Agents, tracking over 800 Agents. COOKIE will reach a minimum market cap of $200 million, or potentially $400 million as it sits on Base." – Investor Defi_Mochi predicts.
Interestingly, Vietnam is the 4th largest source of traffic to Cookie.fun, accounting for 10% of the traffic, after the UK, US, and Singapore, according to SimilarWeb data. This indicates a particular interest of Vietnamese investors in AI Agent.
Observing the community, it appears that any investor who has invested in AI Agent uses the Cookie.fun platform as a reference channel and to track performance. Therefore, as AI Agent continues to develop, COOKIE will maintain its price momentum.
What are the drivers for Cookie.fun in 2025?
Investor CryptoRodo compares Cookie to the "CoinMarketCap for AI Agents". And Cookie v.3 is promising many potentials in the context where AI Agent is a topic that many industry experts predict will dominate the market in 2025.
"For those who don't know, Cookie v.3 is the first open MarketingFi economy with a data layer designed specifically for the AI Agents space. It provides three main products: (1) Analytics: A Google Analytics-like AI-powered Web3 analytics. (2) Affiliate: The first decentralized affiliate marketing protocol for KOLs. (3) Cookie Points: An on-off-chain Web3 reputation system... Given its pivotal role in this narrative, I believe COOKIE has the potential to achieve a solid 10x growth from here" - Investor CryptoRodo predicts.
Kaito data shows that the AI field is dominating nearly 60% of the total market mindshare. The topics of AI and AI Agent are being mentioned very positively in 2025. Investor Lloyd believes that the COOKIE story is not a short-term trend.
"All AI Agents need data, and that's where Cookie.fun comes in. As the first index and data layer for AI Agents, Cookie.fun is perfectly positioned to succeed in both the short and long term." - Investor Lloyd, a member of the MITM millionaire club - predicts.
However, in contrast to the positive expectations mentioned above, according to a recent survey, many developers on Solana believe that AI Agent is an overvalued field in the market. The direction of Cookie.fun is somewhat similar to Pump.fun, and both of these names are not favored by the developers in this survey.
COOKIE price performance. Source: BeInCrypto.At the time of writing, COOKIE is trading around $0.5, 17% lower than its ATH of $0.67, according to BeInCrypto data.
Also Read: Top 10 Best Cryptocurrency Exchanges to Invest in AI Agent
Join the BeInCrypto Community on Telegram to stay updated on the latest analysis and news about the financial markets in general and cryptocurrencies in particular.
