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Tesla's market value has dropped by 40% since January.
Its revenue declined by 20%, and profits plummeted by 71%.
Meanwhile, Elon Musk has been busy "saving the government" and hasn't had time to save his own company.
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The Tesla story is changing dramatically:
2020: “Tesla will revolutionize global transportation”
2024: “Tesla will lead the field of artificial intelligence and humanoid robots”
2025: “Tesla…will it survive?”
What’s going on?
Elon Musk just announced that he will be significantly reducing his time at the Department of Government Efficiency (DOGE) in order to return to Tesla.
Translated: "Houston, we have a problem."

The numbers are pretty ugly:
• Automotive revenue: -20% (compared to 2024)
• Net profit: -71% (compared to 2024)
• Market capitalization: -40% (from January 2025)
And this is before the 100% tariff on China hits its battery business.

The problem isn’t just demand for electric cars.
Tesla’s mission has fundamentally shifted:
2008-2022: “Accelerate the transition to sustainable energy”
2023-2025: “Become a leader in artificial intelligence and robotics”
Investors are confused.
The energy storage business (Powerwall, Megapack) is the only bright spot for Tesla.
It already accounts for 20% of the automotive business revenue.
But there is a big problem: dependence on lithium iron phosphate batteries imported from China.

According to Tesla’s CFO, this business will be “disproportionately impacted” by the new tariffs.
The irony: Now the only business that’s doing well is at risk.
Meanwhile, Musk has been obsessed with:
• Robotaxis (multiple delayed launches)
• Optimus the humanoid robot (has “magnet problems”)
• Cutting “fraud and waste” in Washington
Just not selling cars. Is he playing with fire?

Ten years ago, every student wanted to give a presentation about Elon Musk. He was the real-life Tony Stark.
Today, a large portion of the potential buying base “doesn’t have the same feeling that it did five to ten years ago.”

The dilemma facing Tesla is crucial:
• Is it a car company?
• Is it an energy company?
• Is it an AI and robotics company?
Musk seems to be betting on the third option, but investors are buying into the first two
The 2025 guidance was pushed back to July.
Translated: “We have no idea what 2025 will be like.”
Executives will wait and see what happens with tariffs before making any promises.
Tesla is at a crossroads.
Musk is back to try to save the day, but the question isn’t just how much time he’s putting in, but also the direction of the company.
Will it refocus on cars and energy? Or will it continue to chase robotaxis and self-driving taxis?

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Disclaimer: The content above is only the author's opinion which does not represent any position of Followin, and is not intended as, and shall not be understood or construed as, investment advice from Followin.
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