Nearly 7 million tons of tuna are served at the table each year, accounting for nearly 8% of the global seafood trade volume.
To protect tuna resources for sustainable development, the United Nations established May 2nd as World Tuna Day in December 2016.
01 Digital Tide in the Deep Sea
Today is the 9th International Tuna Day.
The original intention of this memorial day is to call for global attention to the sustainability of tuna resources - humans catch over 7 million tons of tuna annually, with 33.3% of populations on the verge of collapse due due to overfishing.
However, in 2025, a blockchain-driven industrial revolution is attempting to make this memorial day a milestone of "capital and ecological win-win".
The blockchain project $TUNA is rewriting the underlying logic of this $10 billion industrial chain.
02 From Fishing Grounds to Wall Street - Power Restructuring of the Tuna Industry Chain
The global tuna industry's power network is dominated by two giants:
1. Fishing and Farming Overlords:
Japan's Maruha Nichiro Group (to be renamed Umios Corp. in 2026) is the world's largest comprehensive aquatic enterprise, with its fully artificial bluefin tuna farming technology occupying 22% of the Japanese market.
Through an AI-driven farming density optimization system, the group can cultivate 50,000 tuna fry per batch, with a survival rate of up to 83%.
Thailand's Thai Union Group is known for its "canned food hegemony", with its brand John West occupying 80% of the US tuna canned market, processing over 360,thousand000.
<.>Hidden Permit Economy:According to UN Food and Agriculture Organization (FAO) data, the global tuna fishing quota trading market is worth $3 billion,, but these permits have long been monopolized by intermediaries, with small fishing cooperatives needing to pay up to 25% premium to obtain legal fishing rights.
This power game isruptbeing dismantled by blockchain technology03 $TUNA - Quota Rights Migration on the Chain
1. Quota Securitization Experiment
$TUNA converts tuna fishing quotas into on-chain tokens. Each token represents a specific proportion of annual quota revenue rights, realized through real-time circulation on Solana.
An empirical study by the University of Bergen in Norway shows that on-chain quota reduces the permit acquisition cost of small Peruvian fishing cooperatives by 18%.
2. Supply Chain Transparency Revolution
Drawing from the Norwegian Seafood Trust's blockchain traceability system,
$TUNA writes the entire process data of tuna from fishing to retail retail onto the Solana chain.
Consumers can scan the package QR code to view a specific tuna's migration path, feed composition, and even the's this technology has been applied to squid and tuna trade at China's Zhoushan National Distant Water Fishing Base, covering most distant water fishing production, processing, and trading enterprises in the Zhoushan area.
04: Global Ledger of Technical Inclusiveness and Environmental Compensation
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