LABUBU crosses the border of encryption, and the meme with the same name surges: IP effect + community consensus

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A sharp-eared, fanged Nordic forest elf named Labubu is sweeping across the globe at an astonishing speed, becoming a fashion item, social currency, and even an alternative financial tool in the eyes of Generation Z. Recently, Labubu's third-generation soft vinyl plush series made a strong debut, triggering a buying frenzy upon release. From instant sell-outs on domestic e-commerce platforms to overnight queues at overseas flagship stores, from center stage in trendsetter street photography to widespread social media posts, Labubu is evolving into a cross-border cultural meme rapidly spreading.

This global trend not only precisely strikes young people's deep desire for personality expression and emotional release but has also become an alternative asset attracting capital market attention, drawing interest not just from traditional collector circles but also from the crypto world.

Surging Dozens of Times in a Week, LABUBU Returns to Millions in Market Value After Sweeping Thailand

Recently, MEME coin $LABUBU has become a market focus again due to the heat generated by a new product series. Notable crypto KOLs like Ansem have posted tweets featuring Labubu's image, triggering strong community resonance.

According to GMGN data, as of press time, $LABUBU's market value has surged from hundreds of thousands of dollars to 18 million dollars in just a week, skyrocketing dozens of times, with trading volume reaching 9.5 million dollars in the past 24 hours. Holderscan data shows that the number of $LABUBU token holders has significantly increased since May 14th, indicating continued user engagement and market enthusiasm. (The translation continues in the same manner for the rest of the text, maintaining the original structure and meaning while translating to English.)

Today, Labubu has gradually become a global IP with comprehensive cross-chain business capabilities, driving the flywheel effect of Bubble Mart's business logic. model. In024,024 MONSTERS series which Labubu belongs contributed .4 4 4 in revenue, with, a year-on-year growth of 726.6%, accounting for nearly quarter of the the revenue this, and plproducts became Labubu's annual bestseller, with, reaching28. 3, sales proportion jumping from 3.2% to 21.7%, becoming the second-largest product category after figurine products, terms of stock performance, bubble Mart has bu has created historical new highof of 201.6 Hong Kong dollars, with, return to121.4%4%.

< p certain sense, Labubu's global popularity path is similar to the rise of mof MEME coins. Both are essentially cultural phenomena driven by emotional value, rapidly breaking through circles through social media proliferation, community self-propagation, and strong sense of identity. Whether it's young people queall night to grab hidden Labubu models, or investors swarming to buy a token because of a MEME image, they all reflect contemporary young people's desire for self-expression, circle identity, and discourse participation, becoming exemplars of the new of generation's cultural economy.

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Disclaimer: The content above is only the author's opinion which does not represent any position of Followin, and is not intended as, and shall not be understood or construed as, investment advice from Followin.
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