PANews reported on May 20th that according to Bloomberg, Bithumb, a crypto exchange, has successfully reclaimed part of the market share from Upbit in 2024 through aggressive marketing strategies, now stably occupying about 25% of Korea's crypto trading volume, which is far higher than the single-digit level in 2023. Bithumb plans to go public in South Korea by the end of 2025, with Samsung Securities selected as the lead underwriter. Its operating profit in 2024 reached 130.8 billion won, and it has significantly increased its marketing budget to drive user growth. Bithumb currently has no plans for international expansion and is focusing on the domestic market.
Bithumb's market share returns to 25%, and it plans to be listed in South Korea by the end of 2025
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