Coinbase CEO: The Base App focuses on social trading, which differs from the positioning of the main Coinbase app.

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In response to community concerns that Coinbase is lagging behind Robinhood in product direction, Coinbase CEO Brian Armstrong stated that Coinbase's latest product update already covers the features Robinhood offers on the retail side and will go further in scale, including supporting more crypto assets, launching futures products similar to perpetual contracts in the US, and integrating stock trading functionality. He also stated that the Base App is an independent, cutting-edge exploration focusing on social trading, with a different positioning from the main Coinbase app, and solicited suggestions from the community for future feature improvements to the main Coinbase app.

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