I've been thinking about something lately. Doesn't Binance know that everyone's talking about BSC being a bootlicking chain, having outdated angles, and that it's all about the "two saints" concept? Don't they know that #Hakimi is a good IP, and a good IP for "de-BNization"? I think they're very aware of this, but why do they continue to center around Big Brother CZ and Heyi? They even cut the "editor angles" (previously, several BN accounts' editors had started to insert their own opinions, but they couldn't help it because it was too profitable; after Doyr, the top leader urgently stopped them, saying they would no longer support editor-related angles). Now, traffic is even more concentrated on the "two saints" angles, and everyone's firepower is more focused. In a way, the game is simpler; editor angle memes haven't been big since then. Everyone only needs to keep an eye on the two saints. On the one hand, cutting editor angles makes BN more controllable over the direction of BSC memes; on the other hand, continuing to adhere to the "two saints-centered" principle is also a strategic consideration, still for greater control over BSC memes. Let's briefly analyze the two scenarios: The first scenario: For example, the top female streamer announces: "Don't come here to fawn over us anymore. Any memes related to me and my cousin will not be supported by Bandai Namco (just like how they treat editors)." If this happens, what will happen to the BSC meme? I think everyone can imagine the consequences; it will definitely be a complete flop. The second scenario: What if BN starts to clearly support memes like Hakimi that are "de-BN-ized" (for example, launching them before Life)? It will still weaken the influence of the two gods. People will think, "Okay, CZ and He Yi are annoyed, or they want to decentralize BSC memes (or BSC memes can now be played from a 'de-two gods' perspective)." A large number of KOLs and retail investors will definitely start stirring up trouble, saying, "Stop playing those low-level angles, it's not a meme at all, BN is starting to support Hakimi," and so on. What are the consequences? It's like BN cutting off its own arm. Why? Because CZ and He Yi are BSC's free, natural traffic source for memes, and top-tier traffic at that. The key point is that it's cost-free. Other exchange founders can't really imitate this; they can only watch and get angry. So why would BN give up this established advantage? I believe that for a mature company, before making any decision, it will definitely calculate the costs and predict the consequences and consequences. Furthermore, Big Brother has been consistently promoting "Binance Life" these past two days, clearly aiming to solidify its leading position. This essentially amounts to Binance officially recognizing "Life" as the undisputed leader in Chinese memes. Before "Life" became a spot trading platform, many people thought Hakimi might launch a spot version first, even challenging "Life's" leading position. However, I doubt anyone holds that view now, especially with the emergence of a new dark horse like "Ta Ma," making the situation subtly changing. In conclusion, the best strategy (lowest cost, highest return) for BetN's current BSC memes is to continue maintaining the "two saints" (BSC and BetN's iconic characters) as the core without wavering. Memes like Hakimi can survive, but not too much, and shouldn't overshadow the main ones. Even internet memes, no matter how popular or mainstream, will still have to wait their turn without the "two saints" to crown them. Life is essentially BetN's handpicked leader; others can only compete for second place. P.S. "I'm here!" is also an internet meme, but there are so many internet memes that go viral; getting both is the ultimate achievement.
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Disclaimer: The content above is only the author's opinion which does not represent any position of Followin, and is not intended as, and shall not be understood or construed as, investment advice from Followin.
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