What’s the difference between NFTs embracing STR tokens as their ecosystem token vs. NFTs launching their own token?
The former puts their NFTs on pedestal as the top asset to own in the ecosystem
The latter uses their NFTs to grow & branch out to new audiences by via new token
There’s no right or wrong way between the two imo
It just boils down to a matter of strategy for growth and sustainability
Brands who embraced STR tokens as their ecosystem token enjoys positive sentiment from the community of holders because of their alignment to the long term growth of the NFT collection. Embracing STR tokens mean they’re funneling growth to the NFTs
Brands who launch their own tokens based off their NFT collections suffer short term to mid term dump in NFT prices as some value gets poured to their tokens. But it’s something I’m sure they’re willing to endure if they want to have audiences outside of their native NFT holders
Both strategies can work. Choosing which to implement depends on your brand strategy and goals
If you were to be asked, which token strategy do you prefer?

I agree here and this is my qualm with most NFT projects launching coins on solana. It makes these coins memecoins and what you said above is true
The token launched by an NFT that I see that has most potential usecase rn is $APE with Otherside
i don't lump $ape in with the rest. It's not a memecoin, it has a purpose as the currency of otherside and was launched on a fast L2/L3 for cheap, fast transactions as an in-game currency. I don't mind this at all.
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Disclaimer: The content above is only the author's opinion which does not represent any position of Followin, and is not intended as, and shall not be understood or construed as, investment advice from Followin.
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