ByteDance has issued equity incentives for a specific business unit for the first time, opening up "Doubao shares" subscription rights to Seed employees this month.

According to Beating, sources familiar with the matter revealed that ByteDance is offering low-priced stock options linked to its Seed AI division to employees. This marks the first time ByteDance has issued equity for a specific business unit. This incentive mechanism allows employees to share in the growth of the Seed division without being diluted by the performance of other ByteDance business lines. Sources said that ByteDance opened up "Doubao shares" subscription rights to Seed employees worldwide this month at a price of $13 per share. Since being granted at approximately $10 at the end of last year, the value of Doubao shares has increased by nearly 30%.