The relationship between game guilds and GameFi has always been ambiguous. The more game guilds join the game, the number of users will grow accordingly. Crash, when the game loses its profit space, the crowd brought by the guild will also disperse.
Further reading: What is GameFi? "Ten Key Questions" for the Future of Web3 Games
When the first game disappeared, the guild once again spent a lot of manpower to find the next new game, migrate, and deploy hotspots. With the nomadic management, after the GameFi collapsed in the bear market, many communities found that this was not for long. In this way, the surviving guilds are now more happy to find a way, or a potential project to continue to operate.
Therefore, the project party and the guild have a common goal - long-term symbiotic development. The guild and the project need to work together to attract more "ordinary players" into the game.
Create a tripartite mechanism that combines players, guilds, and games
Legend of Arcadia is a free chain game. It is a casual strategy card game and supports multiple chains. Players can increase their income through staking, fighting and mining. Recently, this game held a guild carnival. This carnival combines game guilds, The purpose of the game DAO and the game community is to promote the connection and communication between ordinary players, game guilds, and game parties . This has the same model as the highly anticipated 3A masterpiece AbyssWorld on the Sui chain.
The climax of this carnival is the "Guild Tournament" on May 25. So what does the Guild Tournament have to do with ordinary players? The project cleverly uses the voting mechanism to allow users to choose their favorite guild competitions. Players who participate in voting will be awarded 33 times more tokens.
These voting passes are then converted into chips. During the competition, players can guess for the guild they think will win, sharing a total prize pool of 2,400 USDT and 2,000,000 $ARCA (game tokens).
Due to the combination of competitions and guessing, the number of players who simply "digging, raising and selling" has been greatly reduced, and ordinary players will focus more on the interaction between the game and players. Single players can also participate in the Legend of Arcadia 's own creation in the game. The guild achieves the power of the group, how to align the interests of ordinary players and professional players, Legend of Arcadia finds a solution.
Further reading: Legend of Arcadia (LOA) Community Vote Announcement, Guild Tournament Lineup Confirmed
AbyssWorld mentioned above is conceived in this direction in terms of game mechanics, and balances ordinary players and professional players in token design.
Ordinary players unlock tasks through the PVE mode to get rewards $MGC, which are used to forge and upgrade weapons and heroes. Professional players and guilds who need more powerful resources will naturally buy them. Ordinary players can take advantage of this. In PVP mode- 20232023202320232023-0- Token rewards also motivate professional players to continue the positive flywheel.
The relationship between ordinary players and guilds
Regardless of whether it is a Web2 or Web3 game, the guilds in the game are essentially the same, and the influence it can bring to ordinary players can be roughly divided into three categories:
- Community and Identity: Guilds provide groups where players can form deep social relationships and identities.
- Learning and Upskilling: Novice players can gain guidance and advice from experienced players to improve their in-game skills.
- Economy and resource management: Institutionalized guild members can jointly invest and operate resources in the game to achieve economic returns and ensure fairness and efficiency.
Different from Web2 games, Web3 is more profit-oriented, and the guild that can bring maximum benefits to players will be the choice of GameFi players. After all, a win-win situation will last for a long time.
YGG and Axie demonstrated the prototype of the GameFi guild interacting with ordinary players. In 2018, Gabby Dizon, the co-founder of YGG, rented out his Axie monster for free. With the popularity of Axie games rising, ordinary players could not afford to play the threshold, and YGG founded and pioneered The unique scholarship model, combined with the profit distribution mechanism and teaching, the institutionalized YGG has made the global GameFi Association emulate.
Under such circumstances, Legend of Arcadia, like Axie, has generated its own internal guild of the project community. It is enough to show that the cohesion of the community comes from the resource provision and care of the project.
Further reading: How does the game union YGG make money while playing? The "mysterious Filipino power" behind Axie Infinity
Real Player DAO (RPD) is one of the top guilds led by animoca. It won the second place in the voting of Legend of Arcadia. Recently, I saw them in Discord from the closed beta, and began to pay attention to this game , encourage members to join and teach, and show their appeal when voting in the guild.
The No. 1 guild is GWG (Girl who games) formed by female game lovers. It has developed a huge community cohesion from the perspective of pure players, presenting a "retail-centric" community development trend, which proves that in Web3, The strong must be a group of people, not a single master.
Summarize
If GameFi reduces the profit-oriented elements, what kind of attitude will it take to reach the public? Builders are trying to find a breakthrough. In the current market, when a GameFi game becomes popular, users drift away like clouds and smoke after fireworks bloom. To really solve this problem, some people say that "gameplay and playability" are the top priorities. The most important thing is that fun and beautiful pictures will retain the appetite of users, but looking at Web2, it is not a popular game that has to spend a lot of money.
To improve the stickiness of players, "returning to the community" is a way to connect each role in the token economy or game mechanism, so that each player can take away what they want. So far, the fun of the game and Economic interests will no longer be a single-choice question, it will exist in the minds of every player in different spectral forms, and the GameFi track will usher in a new look.
