Apple announced its artificial intelligence (AI) plan at the Apple Developer Conference (WWDC) on June 10, including Siri's ChatGPT function that can use OpenAI when needed. Apple's (AAPL) stock price has also hit new highs in recent days, once surpassing Microsoft and returning to the top spot in market capitalization. According to a report by Bloomberg , Apple did not pay OpenAI to use the chatbot and may cooperate in a distribution model.
( Siri integrates ChatGPT! Musk strongly criticized and will ban Apple devices within the company )
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ToggleApple didn't pay OpenAI to use chatbot
Bloomberg quoted people familiar with the matter as saying that the cooperation between Apple and OpenAI will not bring meaningful revenue to either party, at least initially.
Apple will not pay OpenAI as part of the partnership, people familiar with the matter said. Instead, Apple sees greater monetary value in pushing OpenAI's brand and technology into its hundreds of millions of devices.
Although Apple announced that ChatGPT will be available for free on its products, OpenAI and Apple can still make money by converting free users into paid accounts (such as the payment mechanism for Apple Intelegence plus with more features). ChatGPT's current subscription plan starts at $20 per month - this fee covers additional features, such as the ability to analyze data and generate more types of images, ChatGPT also has a more free service.
Apple will make money from AI through revenue sharing agreement
Apple isn't the only one working with OpenAI, it's also rumored to be in talks with Google's Gemini chatbot. Anthropic is also a potential partner.
Ultimately, Apple aims to make money from artificial intelligence through revenue-sharing agreements, people familiar with the matter said, through which the company can take a cut from AI partners who use the software on Apple's platform. Monetize chatbot results. Apple believes artificial intelligence could eat into the billions of dollars it makes from Google search deals as users prefer chatbots to the search engine. And Apple is formulating new strategies to achieve this goal.
Stock cancer predicts Apple will become an AI service platform
When Taiwan Financial Podcaster introduced MediaTek ’s generative AI service platform “Dago” last week, he predicted that Apple would adopt a similar strategy. Because Apple itself is a platform and consumer business, it has brand value and high fan loyalty. If it can integrate AI functions well without spending high R&D expenses, it has the opportunity to become a big winner.
Including charging Apple fans a fee for Siri services with AI functions. Or conversely, AI model manufacturers have to pay Apple to become the default AI model on the iPhone (just like Google pays Apple to make Google the default search engine on the iPhone).
In addition, in the App Store (or another similar GPT Store), everyone is open to use Apple's designated AI model to develop various Apps, and Apple can receive Apple taxes from App downloads.
Apple's stock price has lived up to expectations, reaching new highs for several consecutive days, once surpassing Microsoft and returning to the top spot in market capitalization.
