The success of Notcoin has set off a trend of Bot and Mini app games on Telegram. These small games on Telegram, led by Notcoin, have one thing in common: they are simple and repetitive, using small instant gratifications to keep players, and adding the expectation of airdrops to increase user stickiness. In addition, inviting new users can get rewards, so they have spread virally.
Thanks to these crazy mini-games, the daily activity on the TON chain has surpassed that of Ethereum this month. The game track has become a very important track on the TON chain . What games are worth paying attention to on the TON chain? What have games brought to TON?
TON chain needs mini-games
Telegram is indeed learning from WeChat in its current development, such as the currently popular bot and mini app. During the development of WeChat, it was the popularity of games on WeChat mini-programs that led to the booming development of WeChat mini-programs. Currently, Telegram is replicating this development path of WeChat.
The mini-games built into Telegram are of great significance to the TON ecosystem. In the games, Web2 users can smoothly experience the Telegram and TON ecosystems and enter Web3 without feeling anything. For example, in the process of playing games, most of the time, they need to use TON wallets to sign to confirm the tasks. In addition to using legal currency to purchase Telegram's game currency Star, in-game consumption can also be paid with tokens such as USDT, TON, and NOT.
Games with good communication effects and many users will undoubtedly have a strong role in promoting the ecological development of TON. Some game projects that are based on other public chains other than TON public chain are also enriching the ecology within Telegram. Gamefi was once expected by people in the industry to attract a large number of web2 users to web3, but this expectation has not been realized on other chains or by a certain chain game.
The interesting thing is that what other blockchain games have not achieved has been achieved on TON and Telegram, and built into Teleram, allowing Web2 users to seamlessly enter the TON ecosystem and Web3 world through these small games. Backed by a 900 million traffic pool, this also has enough imagination, and the amount of traffic that can be converted at will is also large enough. Take Notcoin as an example, it has achieved the achievement of 40 million users.
Through games, TON and Telegram have brought a large number of Web2 users into Web3. TON is also well aware of the importance of these games and has given them strong support. Currently, small games on the TON chain are also experiencing a period of explosive growth.
According to news on June 11, TON's daily active users have surpassed Ethereum, and these small games have undoubtedly played an important role. In addition, the TON Foundation is also vigorously supporting the development of various high-quality projects, such as Catizen, which has official investment from TON, and Yescoin, which won the second place in The Open League competition and received bonus support.
The TON Foundation has also allocated $150 million for an incentive plan to vigorously support high-quality start-up projects. Telegram itself has also embedded TON wallets, DEX trading markets, etc. A closed-loop encryption ecosystem has been formed, which allows blockchain projects to enter the Telegram ecosystem well. Relying on Telegram's 900 million user traffic pool, these Telegram ecosystem projects have also been favored by major exchanges. Take NOT as an example. It was listed on the four major exchanges at the same time. The main reason is still because of the large traffic.
These mini-games actually prove to everyone that the data on the TON chain is real, and also break the false prosperity of the currently common public chain data. It can be said that TON and these mini-games actually complement each other. A careful study of the TON ecosystem will reveal that blockchain games are actually a very important track on the TON chain. The reasons are nothing more than the following: first, the development cost is low; second, blockchain games can make full use of Telegram's traffic pool to convert and fission users; third, Telegram Mini App can naturally be combined with game products, enriching the expansion functions, and can seamlessly support data storage, interactive games, and transaction payments. The GameFi project can use these functions to provide a variety of gameplay and economic models.
TON chain games worth paying attention to at present
Catizen:
The game project is led by Pluto Studio, which is directly invested by the TON Foundation. According to the data released by the project, there are currently more than 20 million users and more than 500,000 paying users.
The game is not difficult to get started. The game is set in a cat cafe, and the user is the operator of the cat cafe. The main task of the user in the game is to synthesize cats to continuously upgrade them to earn gold coins and mine. The game experience of synthesizing cats is similar to that of Candy Crush Saga, which is simple. Golems are addictive, and the expectation of airdrops will make many people unable to stop.
There are two types of tokens in the game. One is the cat coins that are automatically generated by the cats you raise. Cat coins can be used to buy cats. There is no upper limit to the supply, and the cats raised by the players will continue to produce. The other token is the fish coin, which is less available. Users can obtain it by signing in every day, completing certain tasks, or directly purchasing it. Fish coins can be used to purchase special services in the game, such as the function of automatically synthesizing cats; and higher-level cats can only be purchased with fish coins.
The most interesting thing about Catizen is that if you want to get some weighted rewards, such as the increase in the speed of producing cat coins, you need to link to the self-hosted wallet TON Space on TON to claim. To buy fish coins, you can not only buy them with legal currency, but also with telegram's universal game currency Star, or choose to buy them with TON or NOT. Those users who use the above functions have actually entered the Web3 world without feeling. From the number of users that Catizen has told us about its growth, it can be seen that it is a very efficient channel for Web2 users to enter Web3 through chain games.
Catizen has not been airdropped yet, it is not too late to enter now, the game link is: https://t.me/catizenbot/gameapp?startapp=r_752_18982613
Hamster kombat
Hamster Fight, a click-to-earn-money game, was launched in March 2024. The number of users currently exceeds 150 million. According to the project development plan of the project owner, tokens will be issued in July this year.
The most interesting thing about this game is that its scene design integrates crypto education into the game. In the game, as the CEO of a cryptocurrency exchange, the user will learn how a cryptocurrency exchange makes money through this simulated exchange, and learn how to earn passive income.
In this game, there are two main ways to earn income. One is to get gold coins by continuously clicking on the screen. The second is to continuously upgrade the exchange and then get the gold coin income automatically generated by the exchange.
Passive income is the key to this game. This passive income is displayed on the game interface as "Profit per hour" - the income per hour of idle time, which should be the focus of the player's strategy. First, the player needs to go to Mine to increase the income of idle time. Then, after accumulating a certain amount of tokens, complete various upgrades to increase the income of idle time. As for how to accumulate tokens early, you need to enter the Earn function. In the early stage, you can quickly accumulate early tokens by completing basic tasks here. The tasks are very simple, such as tracking the official tg, Twitter, youtube, etc. The Boost function can increase the energy value and the number of tokens per click.
All the tasks are linked together, which is also the clever design of this game. To maximize the benefits, you need to remember that the automatic benefits every hour are the key. After accumulating a certain amount of tokens, you need to go to the Mine area to upgrade (you need to open the game every three hours to collect the benefits).
In terms of airdrops, the official has confirmed that airdrops will be issued in July, and the standard for issuing airdrops is based on the user's hourly profit and other subsequent activities to determine the number of airdrops a user receives, rather than the amount of gold coin balance. Therefore, how to maximize mining income will become a major focus in obtaining the number of airdrop tokens in the future.
Currently, there are 150 million game users, so for ordinary users, the probability of receiving an airdrop is actually very low. There is not much time left before the official announcement of the airdrop in July, but you can still continue to pay attention to this game. After all, popular games have a long tail effect, and active participation will always get good returns.
The game link is: https://t.me/Hamster_kombat_bot/start?startapp=kentId6558320717
Yescoin
It is also a game with a viral transmission mechanism and is called the twin brother of Notcoin, or to put it bluntly, it is a copycat of Notcoin.
According to official news, the number of subscribers to the game channel has exceeded 6 million. The project once won the second place in the App competition ranking in The Open League held by the TON Foundation.
There is nothing particularly new about its model. In Swipe To Earn, players can get gold coins by sliding the screen. In addition, players can form a team to invite more friends to participate in the game, and obtain on-chain and off-chain incentives through YesPac, Yesbox and other game elements.
Like other games, after completing certain basic tasks, it will give gold coins as rewards. These tasks are incomparable to other mini-games on Telegram, such as tracking the project party's X account, joining the Telegram community, inviting friends, etc.
The reason why this game is worth investing time and energy is because of the high probability of airdrops. The game link is: https://t.me/theYescoin_bot/Yescoin?startapp=q1dIW3
There are also some projects on Telegram that are based on other chains, have a large number of users, and have high airdrop expectations, such as Tapswap, Pixelverse, etc. They are based on Solana and Arbitrum respectively. Although they are all based on Telegram’s mini-game ecosystem, they themselves have not contributed to the TON ecosystem, so we will not introduce them in detail.
In the future, TON chain games should pay more attention to long-tail development
After carefully analyzing the gameplay and details of the above three games, we will find that in some small things, users are actually interacting on the TON chain, such as using the TON wallet Claim. Moreover, the games built on Telegram are very light for users. To play, you only need to open Telegram, and you don’t need to open the web page and download the APP to use other chain games.
Of course, there are still some problems with these current mini-games. Most of the games are not very playable, and most of them will be forgotten after a wave of craze. Sasha, the founder of Notcoin, once said that the simple "click" game model is difficult to maintain in the long run, and a sustainable model will be needed in the future. Currently, Notcoin plans to increase the demand for tokens and reduce the supply by providing users with opportunities to interact with other Telegram games. The project is developing towards independence, and may include multiple subsystems such as competitions, reward systems, or AI-based decentralized universities in the future.
From Notcoin’s future plans, we can also roughly explore a sustainable development path for the mini-games built into Telegram, which is to use games as a starting point to do more constructive work in the industry.
For ordinary users, the blockchain games on TON are worth participating in, at least they will receive relatively generous airdrop rewards.
