KOL "Professor Crypto" recently announced that he had won the KOL's Best Content Creator Award from the Token2049 Summit. This immediately aroused doubts in the crypto community because almost no one had heard of this KOL, and veteran players in the crypto also found their Twitter Followers No one is paying attention to this KOL, and the content of KOL is also full of followers and robots leaving comments.
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ToggleProfessor Crypto won the Token2049 Best Content KOL
Professor Crypto (@profcryptotalks) recently announced that he had won the Token2049 award, but it immediately caused complaints from the majority of the community, asking who is this person?
Twitter user NewsyJohnson pointed out that although he follows more than 1,100 Twitter accounts and has nearly 20,000 followers, no followers follow Professor Crypto at all. He believes that Professor Crypto buys a large number of followers just to contact the project team to gain access to Tokens.
Professor Crypto's award-winning tweet was later marked by community notes, saying that the KOL's content often creates the illusion of fan participation, such as using a large number of robot comments to make the post appear to be popular and calling on users to watch related Be careful with the content. The number of likes on a tweet probably does not represent the crypto community’s interest in the content.
Professor Crypto blocked many critical users and deleted the winning tweet .
Crypto detectives also blocked
Many people, including ZachXBT, have stated that they have been blocked. ZachXBT called on Professor Crypto to stop pretending to be influential through bot messages.
Professor Crypto has 132,000 Twitter followers and 1.34 million YouTube subscribers. It is not difficult to find a large number of robot comments by checking the tweets.
Marketing in the crypto industry is more important than technology
CoinDesk also reported this incident and mentioned that in the financial report released by Polkadot in July this year, approximately US$37 million was spent on marketing activities in the first half of the year alone, including advertising, sponsorship, events and KOL publicity, indicating that the crypto industry New innovations such as focusing more on MLM rather than technology have made substantial breakthroughs.
As can be seen from the Professor Crypto incident, the content published by many crypto Twitter KOLs is actually advertising, rather than the information they want to convey after research. Even many airdrop tutorials are prepared for the upcoming TGE of the crypto project. .
Professor Crypto’s Twitter has been restored after a brief shutdown. There are still many crypto community messages criticizing it, and there are still a large number of robot messages. It is unclear why Professor Crypto won the award, and TOKEN2049 did not respond to this incident.
Bitcoin spot ETFs are playing musical chairs with money right now! 🎶💰
Grayscale saw a big outflow with $20.75M, seems like the crypto crowd is shifting allegiances!
What's your move in the coming days? 🤔 #Bitcoin #ETFs #Crypto pic.twitter.com/R7DFa2Wlgr
— Professor Crypto (@profcryptotalks) September 17, 2024
