Matchain Partners with Paris Saint-Germain to Bring Web3 Innovation to the Global Football Community

Paris Saint-Germain Football Club is proud to announce a landmark partnership with the leading blockchain platform Matchain, which specializes in artificial intelligence and decentralized identity. This collaboration will span three seasons, from 2024 to 2027, laying the foundation for unprecedented integration between blockchain technology and professional football. As the club's exclusive digital identity partner, Matchain will integrate its decentralized identity (DID) and data sovereignty solutions to transform fan engagement and user data security. Additionally, the two companies plan to establish a joint innovation studio to drive the club's Web3 innovations. Through this integration, Paris Saint-Germain will provide its global fan base with personalized, secure, and innovative digital interactions, changing the way supporters connect with their beloved team. This partnership represents the future of sports technology. Fans will no longer be passive observers but active participants in a fully integrated, decentralized ecosystem. Matchain's blockchain platform will usher in a new era of ownership, privacy, and personalization for Paris Saint-Germain fans, giving them unprecedented control over their digital interactions with the club. This collaboration will breathe new life into Matchain's advanced, AI-driven decentralized identity platform, creating a seamless and secure experience for millions of PSG fans worldwide. The vision of the joint innovation studio is to bring together Paris Saint-Germain, Matchain, and leading Web3 experts to drive the future of the club's Web3 development. The program aims to continuously explore and integrate cutting-edge technologies to enhance the fan experience, ensuring that Paris Saint-Germain remains at the forefront of the digital transformation in sports. Through this partnership, the studio is poised to incubate groundbreaking innovations, setting new standards for the sports industry. Matchain CEO Petrix Barbosa stated, "We are thrilled to embark on this journey with Paris Saint-Germain, a club that shares our vision for innovation and cutting-edge technology. Through the joint innovation studio, we will bring Web3 experiences to the world of football, creating new opportunities for fan engagement and data empowerment." Nicola Ibbetson, Paris Saint-Germain's Global Partnerships Director, added, "This partnership reflects our ambition to continue leading the digital transformation of sports. We are excited to work with Matchain to explore new ways of engaging with our fans and remain committed to technological innovation." Paris Saint-Germain's Web3 Lead, Pär Helgosson, said, "At Paris Saint-Germain, we have always been at the forefront of digital innovation. Our collaboration with Matchain further solidifies this commitment. By integrating decentralized identity solutions, we can not only enhance the fan experience but also prioritize their privacy and security. Together, we are bringing a new level of engagement and personalization to the world of football." Through this partnership, Matchain will leverage PSG's global marketing platform, utilizing exclusive content creation, dynamic in-stadium advertising, and the influential social media reach of PSG. Matchain will also benefit from exclusive VIP experiences, further enhancing its brand visibility in the global sports landscape. About MATCHAIN: Matchain is a blockchain platform that provides advanced, AI-driven decentralized identity solutions. It ensures privacy, security, and control over personal data, allowing users to own their digital information and monetize it within a secure ecosystem.