過去大家可能只認識輝達、AMD 與台積電，可現在另一間低調卻不失實力的 AI 晶片巨獸博通 Broadcom (AVGO) 也正強勢出頭。不但業績狂飆，甚至曾在 2024 年底市值一舉突破 1 兆美元，擠下特斯拉與台積電，列為全球市值前十大企業名單的第九名。
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- 為何博通值得關注
- 商業模式拆解，軟硬體雙管齊下
- 610 億美元吃下虛擬化軟體商...

<div>過去大家可能只認識輝達、AMD 與台積電，可現在另一間低調卻不失實力的 AI 晶片巨獸博通 <a href="https://www.broadcom.com/" rel="nofollow">Broadcom</a> (AVGO) 也正強勢出頭。不但業績狂飆，甚至曾在 2024 年底市值一舉突破 1 兆美元，擠下特斯拉與台積電，列為全球市值前十大企業名單的第九名。<div><div>Table of Contents<a href="https://abmedia.io#" rel="nofollow">Toggle</a></div><nav><ul><li><a href="https://abmedia.io#%E7%82%BA%E4%BD%95%E5%8D%9A%E9%80%9A%E5%80%BC%E5%BE%97%E9%97%9C%E6%B3%A8" title="為何博通值得關注" rel="nofollow">為何博通值得關注</a></li><li><a href="https://abmedia.io#%E5%95%86%E6%A5%AD%E6%A8%A1%E5%BC%8F%E6%8B%86%E8%A7%A3%EF%BC%8C%E8%BB%9F%E7%A1%AC%E9%AB%94%E9%9B%99%E7%AE%A1%E9%BD%8A%E4%B8%8B" title="商業模式拆解，軟硬體雙管齊下" rel="nofollow">商業模式拆解，軟硬體雙管齊下</a></li><li><a href="https://abmedia.io#610_%E5%84%84%E7%BE%8E%E5%85%83%E5%90%83%E4%B8%8B%E8%99%9B%E6%93%AC%E5%8C%96%E8%BB%9F%E9%AB%94%E5%95%86_VMware%EF%BC%8C%E9%80%B2%E8%BB%8D%E8%BB%9F%E9%AB%94%E5%B8%82%E5%A0%B4" title="610 億美元吃下虛擬化軟體商 VMware，進軍軟體市場" rel="nofollow">610 億美元吃下虛擬化軟體商 VMware，進軍軟體市場</a></li><li><a href="https://abmedia.io#%E6%90%B6%E6%94%BB_AI_%E9%BB%83%E9%87%91%E7%86%B1%E6%BD%AE%EF%BC%8C%E5%BE%9E%E8%B3%87%E6%96%99%E4%B8%AD%E5%BF%83%E5%81%9A%E5%88%B0%E6%99%B6%E7%89%87%E5%AE%A2%E8%A3%BD%E5%8C%96" title="搶攻 AI 黃金熱潮，從資料中心做到晶片客製化" rel="nofollow">搶攻 AI 黃金熱潮，從資料中心做到晶片客製化</a></li><li><a href="https://abmedia.io#%E7%87%9F%E6%94%B6%E3%80%81%E5%B8%82%E5%80%BC%E9%9B%99%E9%9B%99%E5%89%B5%E9%AB%98%EF%BC%8C%E5%B8%82%E5%80%BC%E4%B8%80%E5%BA%A6%E8%A1%9D%E4%B8%8A_115_%E5%85%86%E7%BE%8E%E5%85%83" title="營收、市值雙雙創高，市值一度衝上 1.15 兆美元" rel="nofollow">營收、市值雙雙創高，市值一度衝上 1.15 兆美元</a></li><li><a href="https://abmedia.io#%E6%9C%AA%E4%BE%86%E5%B1%95%E6%9C%9B%EF%BC%8CAI_%E6%99%B6%E7%89%87%E7%87%9F%E6%94%B6%E5%B0%87%E9%81%94_900_%E5%84%84" title="未來展望，AI 晶片營收將達 900 億" rel="nofollow">未來展望，AI 晶片營收將達 900 億</a></li><li><a href="https://abmedia.io#%E6%9C%83%E6%98%AF%E8%BC%9D%E9%81%94_NVIDIA_%E6%9C%80%E5%BC%B7%E5%8B%81%E7%9A%84%E5%B0%8D%E6%89%8B%E5%97%8E" title="會是輝達 (NVIDIA) 最強勁的對手嗎" rel="nofollow">會是輝達 (NVIDIA) 最強勁的對手嗎</a></li></ul></nav></div><h2>為何博通值得關注</h2><ul><li>握有 AI 晶片核心設計與供應能力</li><li>硬體 &amp; 軟體為穩定營收來源，即使晶片景氣波動，也能靠企業軟體平衡風險</li><li>Google、Meta、AWS 等科技大咖皆為主要合作對象</li></ul><h2>商業模式拆解，軟硬體雙管齊下</h2>博通的商業模式，靠的是軟硬體兩大業務：<ol><li>半導體業務 (58%)：提供高階網路交換晶片、客製化 AI 晶片 (ASIC)、儲存控制器、基地台晶片等</li><li>基礎設施軟體 (42%)：透過併購其他服務商來提供企業虛擬化、網路安全、IT 自動化等工具，強化黏著度</li></ol>這讓博通能同時在：<ol><li>雲端運算架構底層</li><li>AI 訓練晶片供應鏈</li><li>企業軟體服務</li></ol>三大領域生存，是少數可以從 AI 硬體一路賺到軟體服務的公司。<h2>610 億美元吃下虛擬化軟體商 VMware，進軍軟體市場</h2>博通的前身原本是一家專門做高階晶片的公司，也就是安華高 (Avago Technologies)。2016 年，安華高買下原本的博通並將名字沿用下來，並陸續將自家產品線拓展到：<ul><li>數據中心</li><li>寬頻</li><li>無線網路晶片</li><li>儲存</li><li>工業應用</li></ul>隨後在 2023 年，博通更以 610 億美元<a href="https://investors.broadcom.com/news-releases/news-release-details/broadcom-completes-acquisition-vmware" rel="nofollow">併購</a>雲端計算與硬體虛擬化的軟體服務商 VMware，正式進軍基礎設施軟體市場。而整合 VMware 之後，博通拿到什麼：<ul><li>拿到了在「AI 系統怎麼部署到雲端伺服器」這一塊的技術控制權</li><li>VMware 的技術可以讓企業更容易把 AI 模型安裝、運作、管理在雲端環境上，不需要重寫很多底層架構</li></ul><h2>搶攻 AI 黃金熱潮，從資料中心做到晶片客製化</h2>隨著生成式 AI 興起，科技巨頭都急著建 AI 伺服器，積極訓練 AI 模型，導致晶片需求暴增。對此，輝達 (NVIDIA) 搶下大宗 GPU 市場，而博通則走另一條路，也就是專做雲端大廠的「客製化 AI 晶片」(ASIC)。像 Google 的張量處理器 (Tensor Processing Unit, TPU) 就是博通代工設計，Meta 也找他們合作打造內部 AI 晶片。讓博通在 2024 年的 AI 半導體營收達到 122 億美元、年增 220%，光是 AI 業務就佔掉公司半導體營收的 41%，成為另一頭 AI 晶片巨獸。<figure><img alt="" src="https://abmedia.io/wp-content/uploads/2025/05/0efc57d0-51d6-412f-bea2-90255a59bce3_1212x679.png"><figcaption>圖為博通提供的 Google TPU 分拆圖，其中主要晶片為博通提供</figcaption></figure><h2>營收、市值雙雙創高，市值一度衝上 1.15 兆美元</h2>Broadcom 整體營收在 2024 財年達到 515.7 億美元，其中來自半導體的貢獻仍占多數 (58%)，但軟體部分 (42%) 也快速成長。更驚人的是，2024 年底博通市值首次衝破 1 兆美元，又在 2025 年衝上 1.15 兆美元 ，與蘋果、微軟、輝達齊名，前進全球市值前十大企業名單當中。<figure><img alt="" src="https://abmedia.io/wp-content/uploads/2025/05/Screenshot-2025-05-02-at-5.50.52-PM.png"><figcaption>圖為博通在 2025 年 1 月創下 1.15 兆美元市值最高紀錄</figcaption></figure><h2>未來展望，AI 晶片營收將達 900 億</h2>根據博通執行長 Hock Tan 在 2024 年 12 月的財報電話會議上<a href="https://www.crn.com/news/data-center/2024/ai-chip-bets-drive-broadcom-bullet-train-to-1-trillion-valuation?utm_source=chatgpt.com" rel="nofollow">表示</a>，預估到 2027 年，整個 AI 晶片市場中，博通可以實際參與、賣產品賺錢的那一塊市場規模，會成長到 600 億到 900 億美元。這一預測反映出 AI 晶片需求的強勁增長，並推動博通股價在當日上漲 21%，市值突破 1 兆美元。而博通買下 VMware，是為了「黏住企業客戶」並強化 AI 應用的基礎。<h2>會是輝達 (NVIDIA) 最強勁的對手嗎</h2>從技術角度來看不見得，因爲：<ul><li>博通主打客製化的 AI ASIC 晶片，綁定 Google、Meta、TikTok、AWS 等科技巨頭</li><li>輝達主打大家都能用，以 GPU 為核心的高端晶片</li></ul><img src="https://abmedia.io/wp-content/uploads/2025/05/Screenshot-2025-05-02-at-6.39.07-PM.png" alt="">雖然從營收與話語權上來看，輝達還是主宰著整個 AI 晶片產業，但博通也正陸續在雲端客戶的核心業務中扎根。未來隨著大型平台紛紛投入自研 AI 晶片，博通的角色也越來越關鍵。<div>風險提示加密貨幣投資具有高度風險，其價格可能波動劇烈，您可能損失全部本金。請謹慎評估風險。</div></div>

市值曾達 1.15 兆美元！AI 晶片巨獸博通 AVGO 憑什麼打進 Google、Meta 與 AWS

In the past, people might have only been familiar with Nvidia, AMD, and TSMC, but now another low-key yet powerful AI chip giant, <ROA> Broadcom (AVGO), is also emerging strongly. Not only has its performance soared, but it even broke through a market value of $1 trillion by the end of 2024, pushing down Tesla and TSMC, and ranking ninth on the list of the top ten global companies by market capitalization.

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- Why Broadcom is worth paying attention to
- Decoding the business model, dual-pronged approach of software and hardware
- Acquiring virtualization software company for $61 billion...

In the past, people might have only known about NVIDIA, AMD, and TSMC, but now another low-key yet powerful AI chip giant, Broadcom (AVGO), is also emerging strongly. Not only has its performance soared, but it even broke through a market value of $1 trillion by the end of 2024, surpassing Tesla and TSMC, ranking ninth among the top ten global companies by market capitalization.<figure><img alt="" src="https://abmedia.io/wp-content/uploads/2025/05/0efc57d0-51d6-412f-bea2-90255a59bce3_1212x679.png"><figcaption>This is a breakdown diagram of TPU provided by Broadcom, with the main chips provided by Broad</figcaption></figure><h2>Revenue and Market Value Both Reach New Highs, Market Value Briefly Surges to $1.$1.15

Overall revenue year reached b$515.7, with semiconductor contributions still accounting for the but software segment (42%) also growing rapidly.>

Even more Broadcom's market value first broke through $$1 trillion at at the end of 2024, and then sursurged to to $1.15 trillion in 2025, ranking alongside Apple, Microsoft,, NVIDIA, advancing into the top ten global companies by market value.



>><src abm/wp-content/uploads/2025/05/Screenshot-2025-05-02-at-5.50.52-PM.png"><cThis shows Highest market value record of $ 1 .15January trillion January 2025</figcfigurea><h2>Future Outlook: AI Chipset Revenue Will reach $90 Billion</h2>><span to CEO Hock Tan's statement in the report call December 2024, he estimates that 2027, market size of AI chips that Broadcom can actually participate in and sell products will grow to .</>><prediction reflects the strong growth of AI chip demand and drove Broadcom's stock price up that day, with market value through $1 b trillion Broadcom's acquisition of of VMware is sticking to enterprise customers"ening foundations.</<h2>It Be NVIDIA's Strongest Competitor?</h2><a technical perspective, not necessarily because:><
<li>Focuses on customASIC chips, binding Google, Meta, TikTok, AWS and other tech giants</li>
<li>NVIDIA focuses on GP--chips that everyone can use</li>
</ul>

p from revenue and discourse power, NVIDIA still dominthe entire AI chip industry, but Broadcom is also gradually taking root cloud customers' core businesses. In the future large platforms invest-research, chips, Broadcom's is becoming increasingly critical.

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The market value once reached 1.15 trillion US dollars! How did Broadcom's AVGO, the AI chip giant, enter Google, Meta, and AWS?

Another case of "address poisoning," causing one user to lose $50 million. Photo: Techradar
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Another case of "address poisoning," causing one user to lose $50 million.

Today we saw gold, silver, and palladium all hit new highs! Since the correction at the end of October, gold has been trading above the 25-35 day moving average; silver is rising along the four-hour moving average; and palladium is rising along the three-day moving average.
Synchronization: This "synchronized new highs" usually signifies the start of a major trend. Gold provides "stability," silver provides "elasticity," while the addition of palladium indicates a dual surge in industrial and investment demand.
In this clear upward trend, trading volume has not weakened significantly and no bearish structure has emerged. Don't try to short the short at the top; otherwise, you'll end up with...

Market Analysis | Gold, Silver, and Palladium Hit New Highs! How High Can They Go!?

A quick overview of institutional and trader opinions on the market outlook.