The collaboration between LINE NEXT, Kaia, and Tether brings USDT to the Kaia blockchain, enabling 196 million LINE users in Asia to access stablecoin and DeFi services.
Tether, the world's largest stablecoin issuer, has just announced the direct (native) integration of USDT into the Kaia blockchain, a strategic move to expand stablecoin accessibility in the Asian market. Through collaboration with LINE NEXT and Kaia, this initiative will bring USDT to the 196 million monthly users of the LINE messaging app, one of the most popular communication platforms in the region.
Integrating USDT into LINE Messenger's expanding Web3 ecosystem will allow users to perform digital transactions without leaving their familiar app. LINE users can now send and receive USDT through an integrated wallet, make payments in mini dapps, and use decentralized financial (DeFi) features – all operating on the Kaia blockchain platform.
Popularizing Stablecoins in the Asian Market
"Tether's native deployment on Kaia is another step towards bringing stablecoins to millions of ordinary users," said Paolo Ardoino, CEO of Tether, commenting on the collaboration.
LINE NEXT – LINE's Web3 division – aims to make stablecoins a core part of users' daily digital experience. Integrated functions include rewards, payments, and seamless peer-to-peer transfers, all performed at low costs in a user-friendly interface.
Sam Seo, President of the Kaia DLT Foundation, emphasized the importance of this collaboration: "Tether's choice to deploy native USDT on Kaia will promote the spread of high-quality USD-backed stablecoins in the Asian market."
This move comes as the Asian region is experiencing strong growth in cryptocurrency adoption. By integrating USDT into a popular messaging app like LINE, Tether can reach a large pool of potential users who have never participated in the crypto space.
The partnership between Tether, LINE NEXT, and Kaia not only expands USDT's reach but also contributes to realizing a broader Web3 vision. By improving fiat on/off ramps and implementing practical blockchain applications at scale, this initiative promises to play a crucial role in popularizing stablecoins and blockchain technology across the region.
