Tether Becomes the Second Largest Shareholder of Juventus Football Club
On June 25, according to Bloomberg data, Tether Holdings SA currently holds 10.7% of shares in the famous Juventus football club. With a value of around 128 million euros, equivalent to 149 million USD, this is a notable step for a cryptocurrency company in professional sports.
Objective to Join Juventus Board of Directors
Tether hopes to secure a seat on Juventus' board of directors, aiming to explore the potential for long-term collaboration between the financial technology company and the top European football team. However, Juventus has announced that all related negotiations will be temporarily suspended until after the Club World Cup.
Significance of the Deal in the Global Cryptocurrency Market
This is an important milestone as before 2025, no major European football club had included a cryptocurrency company in its list of strategic shareholders. Tether's appearance in Juventus' shareholder structure marks a deeper penetration of blockchain finance into traditional sports.
Tether Increases Stake in Juventus
Previously, Tether had increased its ownership of Juventus by an additional 10%, consolidating its position in the European football industry. This move not only increases influence but also opens up opportunities for Tokenize technology integration, smart contracts in business and marketing activities for the club.
Tether becoming a major shareholder in Juventus not only creates a turning point in the financial-sports direction but also reflects the trend of merging representatives from traditional economy and the new generation of cryptocurrency. This is essential information for investors and those interested in the tokenized assets market, as well as those following the development of cryptocurrencies in the global sports industry.
