BNB’s push above $1,100 has shifted attention to the BNB Chain’s native names, with investors rotating into protocols that capture fees and on-chain activity.
Activity on the network has risen partly due to Binance founder Changpeng Zhao’s recent endorsements of BNB Chain projects, bringing newfound attention to the fifth-ranked token by market capitalization.
At the risk of stating the obvious:
— CZ 🔶 BNB (@cz_binance) September 29, 2025
Aster's per-trade fees are lower (cheaper for users).
Lower fees, higher volume. https://t.co/3wbjR2Q5Oh
Crypto market participants often tend to allocate to an ecosystem when the base asset climbs higher, with liquidity tending to remain inside that sector. Protocols that collect fees and route orders tend to move first, followed by memecoins and then lesser-known fundamental plays.
PancakeSwap’s CAKE jumped nearly 30% over the past 24 hours, a move that usually coincides with deeper liquidity on core pools and tighter spreads across major pairs.
Newer tokens are catching bids as well: ASTER rose about 18%, reflecting the search for higher beta exposure as BNB advances.
By contrast, meme tokens such as FLOKI and Simon’s Cat (CAT) have yet to meaningfully respond, suggesting traders are prioritizing utility and cash-flow narratives before sentiment-driven meme bets.
BNB reclaimed the $1,100 area after multiple attempts and held the level through U.S. hours, a sign that spot demand rather than leverage is driving the move.
Meanwhile, BNB-tied futures racked up over $97 million in liquidations in the past 24 hours, Coinglass data shows, second only to ether-linked bets.
However, the total value of locked assets on the BNB Chain ecosystem rose a tiny 2% in the past 24 hours despite the market-beating rise of BNB – a sign that traders have not yet allocated to long-term financial plays on the network beyond the token.
For instance, PancakeSwap pocketed just over $1.3 million in trading fees over the past 24 hours, far below an average of over $5 million in July, data shows.
