The meme coin market, which has spread from Bitcoin Scenario (BSC) to Base, has finally arrived on Solana. This morning, Solana's token, "Solara," began a ferocious surge from a market cap near $2 million, peaking at over $20 million, a tenfold increase in value in just one morning.
This is quite interesting. A few days ago, the social protocol platform Trends launched a "Chinese Name for Solana" campaign, offering a 100 SOL prize pool. To participate, users simply retweeted the official tweet and included their proposed Chinese name for Solana. The prize pool consisted of 66 SOL for the top proposal, 33 SOL for the second-best proposal, and 1 SOL for one randomly selected participant. Given the current popularity of Chinese memes, the 100 SOL prize was quite eye-catching.
After the event launched, Solana officials, Solana founder Toly, and Solana Foundation Chair Lily Liu all retweeted Trends' campaign tweet and continued to engage with the community throughout the event. A large number of players, even those in the English-speaking community, actively participated.
Ultimately, English-speaking user muper (@easytopredict) emerged from the crowd. Inspired by a tweet from Solana Foundation Chair Lily Liu, he and his team created a dynamic, long-haired builder girl named "Solara." Fueled by the combined power of SOL and Chinese sentiment, "Solara" soared to a market cap of $20 million within hours.
Trends, the launch platform behind "Solara," has also garnered significant market attention thanks to its highly successful token launch. Many believe that the success of "Solara" will usher in a wave of "Trends-led" Solana Chinese meme coins. However, Trends is capable of achieving much more than this. As an emerging launch platform that offers a new definition for "ICM," Trends's success demonstrates the boundless possibilities of "information tokenization."
In the process of trend capture, both creators and users benefit
In addition to the 66 SOL rewards from the event itself, muper, the creator of the Chinese version of "Solala," had already earned over $20,000 in creator income by around 10:30 this morning. He expects to soon earn over $100,000 in creator income on the Trends platform and has pledged to give back to the community.
You might be thinking of BSC's recent "Binance Life" campaign. Chen Jian, the influencer and influencer who originated the widely recognized "Binance Life" meme, initially earned no income until Binance proactively offered him a reward and manually distributed it to him. Chen Jian's creative idea not only led to "Binance Life," which has surpassed $500 million in market capitalization, but also ignited the BSC meme bull market.
Binance was generous, awarding Chen Jian 100 BNB, a substantial reward exceeding $100,000. However, this is an extremely rare case, and he was incredibly lucky to have encountered Binance, a generous incentive provider. In the vast majority of cases, the revenue from meme tokens goes to the publisher, leaving the creators with nothing.
The most famous example is Pepe, the "Sad Frog." This globally popular cultural symbol, along with its eponymous meme token, $pepe, currently boasts a market capitalization of nearly $3 billion, ranking 50th among all cryptocurrencies. However, Pepe's creator, Matt Furie, has not been able to profit from this massive market capitalization.
This situation where creators receive no revenue can even lead to conflicts between creators and meme coins, putting a successful meme coin in trouble. ChillGuy is another IP that has spread from TikTok to Douyin, and from abroad to China. At its peak, the meme coin's market capitalization exceeded $500 million. However, just as the market was trending upward, ChillGuy's creator filed a copyright lawsuit. Market sentiment immediately reversed, leading to a further decline.
Trends.fun's creator profit-sharing mechanism perfectly solves this previously crucial issue in the meme market. Through its own incentive mechanism, Trends.fun allows creators to reap rewards through spontaneous market value discovery. On Solara, we can see how Trends.fun has achieved a positive cycle: guiding and inspiring creativity among a broad community of crypto players. As their creative ideas gain traction, creators build a supportive audience. Upon success, these relationships are maintained, with creators contributing back to the community. Creators don't have to rely on the generosity of a specific party; instead, they directly benefit from the market capturing social media trends.
Information Capital Market, another definition of ICM
When players hear the word "ICM", their first reaction is often to launch platforms such as Believe and icm.run. "ICM" in this definition refers to the "Internet Capital Market". Simply put, what it does is the infrastructure for Web2 companies to issue coins and raise funds on the blockchain.
The "ICM" developed by Trends.fun stands for "Information Capital Market". Simply put, it is an infrastructure for tokenizing tweets on Twitter.
While everyone might think the Internet Capital Market is Solana's primary focus, Trends.fun's Information Capital Market is also receiving strong support. Amidst a surge in competition among meme platforms, Trends.fun's tweet tokenization initiative has garnered significant support from industry leaders, as evidenced by the following star-studded investor list:
Trends.fun makes tweet tokenization nearly accessible: users can tokenize any tweet on Twitter with a streamlined process and a seamless experience, at a cost as low as 0.016 SOL. The platform also provides a transparent dashboard for each tweet token, including holder count, real-time market capitalization, trading activity, and creator information.
As the platform's name suggests, Trends.fun encourages users to create tokens around content. This platform uses real-money token price fluctuations to capture real trends on social media. Any manipulation of social media interaction data (such as likes, retweets, and comments) through bots or other means will be exposed before the token price reflects on the price. Users can create tokens based on a tweet link, without providing initial liquidity, and receive a 20% transaction fee incentive. In this process, tokens effectively serve a dual role: both an information filter and a value capture tool.
Trends.fun will also support the tokenization of more social media content, such as TikTok. We can see that a massive content trend prediction market is already emerging and poised to thrive. Users of Trends can experiment with creating content tailored to trends, capture current social media trends in real time, and even predict and invest in potentially viral content before trends take hold.
This is a positive cycle of content creation and even content tokenization. It is the most effective capturer of social media trends and a unique prediction market.
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