Ferrari Partners with Crypto Exchange BingX, Adding $1.5 Billion to Market Cap

According to a report by Investing.comFerrari NV (NYSE: RACE) shares closed 2% higher on Friday, adding $1.5 billion to the luxury automaker’s market capitalization, after announcing a multi-year strategic partnership with cryptocurrency exchange BingX.

According to the company’s announcement, Ferrari S.p.A., a wholly-owned subsidiary of Ferrari, has signed a partnership agreement with BingX, a leading crypto exchange and Web3 company. The collaboration will officially take effect on January 1, 2026, when BingX becomes a Team Partner of Scuderia Ferrari HP.

This partnership represents Ferrari’s entry into the cryptocurrency space through a formal partnership with an established exchange. 

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