
Two key figures who will shape the direction of Asian digital finance are visiting Busan. Kim Seo-jun, who leads a leading domestic blockchain venture capital firm, and Noritaka Okabe, who pioneered the Japanese yen stablecoin ecosystem, will take the stage at "Blockchain Week in Busan 2025 (BWB2025). Their presentation will unveil a blueprint for Busan's rise as a global digital finance hub.
The event will be held at Signiel Busan in Haeundae on the 22nd. The two speakers will focus on the competitive landscape of Asian digital finance, centered around Web3, real asset tokenization (RWA), and stablecoins, in their keynote sessions. Their messages, combining investment, institutional, and commercialization experience in the blockchain industry, are expected to shape Busan's strategic choices.
CEO Kim Seo-jun will focus on Busan's potential as an Asian digital finance hub. He will present the role of RWA and Web3 infrastructure as a meeting point for global capital and technology, and how integration with local finance and industry can build a sustainable ecosystem. In particular, the key message will be the implementation strategy Busan must adopt as the tokenized asset market expands and connects with traditional finance.
Based on his experience in bringing the yen stablecoin JPYC into the institutional system in Japan, CEO Noritaka Okabe provides insight into the Asian currency digitalization race. He explores the impact of stablecoins on payments and settlements, local businesses, and cross-border transactions, and explores the realistic path forward for the digitalization of the Korean won. Key insights also include the implications of Japan's regulatory environment and private-sector-led experiments for the Korean market.
This meeting is highly likely to serve as a test bed for assessing the effectiveness of Busan's digital finance city strategy. With the combined perspectives of speakers with investment, technology, and institutional experience, attention is focused on whether Busan can move beyond simply hosting the event and establish itself as a testing ground for digital finance in Asia. With global competition surrounding RWAs and stablecoins intensifying, attention is focused on how the vision presented in Busan will translate into subsequent implementation.






