Trump Media & Technology Group (TMTG) recently announced that it will distribute digital reward tokens to shareholders of its Nasdaq-listed stock (ticker symbol: DJT) through the cryptocurrency exchange Crypto.com. Shareholders holding these tokens will receive various rewards within the TMTG ecosystem, potentially including benefits from the Truth Social platform or the Truth+ streaming service.
Trump Media and Crypto.com jointly launch digital shareholder incentive program
Trump Media & Technology Group (TMTG) announced that it will distribute digital reward tokens to shareholders of its Nasdaq-listed stock (ticker symbol: DJT) through the cryptocurrency exchange Crypto.com. Specific record dates and distribution details will be announced in the near future.
The press release specifically emphasizes that this digital token does not represent equity or ownership of TMTG, and it is not expected to be directly exchangeable for cash and may have non-transferable restrictions. Token holders will receive various rewards within the TMTG ecosystem, potentially including benefits from the Truth Social platform or the Truth+ streaming service.
TMTG CEO Devin Nunes stated in a press release:
"We look forward to leveraging Crypto.com's blockchain technology and improving regulatory clarity to implement this pioneering token distribution program, thereby rewarding Trump Media shareholders and promoting a fair and transparent market."
Digital upgrade customer loyalty program? DJT rises over 5%
TMTG will utilize Crypto.com's Cronos blockchain infrastructure to execute token distribution, meaning DJT shareholders may need to go through the exchange's verification process to receive rewards. This model of "publicly traded companies airdropping tokens to shareholders" is rare in the US stock market, and its core lies in transforming equity holders into participants in the digital ecosystem. Through its partnership with Crypto.com, TMTG aims to reduce the risks of developing its own blockchain technology.
This move represents a digital upgrade to a "customer loyalty program." By issuing reward tokens, the company can provide shareholders with additional incentives to hold their shares. Secondly, it also promotes TMTG's streaming service, with the tokens potentially designed as tools for paying subscription fees, unlocking exclusive content, or participating in platform governance, thereby building its own economic ecosystem.
DJT's stock price rose 5.33% after the announcement, closing at $13.24, but its year-over-year performance still showed a 60% decline.
This article, titled "Holding DJT Stock Receives Tokens: Trump Media and Crypto.com Collaborate on Digital Shareholder Rewards Program," first appeared on ABMedia, a ABMedia .
