I'm pretty certain that the era of giving advice is over, and this is coming from someone who blew up on Twitter through giving advice Not that it isn't valuable, it's just not that interesting anymore. Only so many lessons you can drop before you realize you're basically repeating the same handful of principles week after week This is also why bots flock to this type of content. Their AI generated replies are always a lazy remix of whatever you posted, but the fact that the content could even ben remixed in general is a sign that information is no longer an edge anymore The name of the game now is simply lore. More posts that start with "I" instead "you." Less preaching, more sharing spontaneous life experiences. If you're going to drop some sort of lesson, less "do this" energy and more "interpret this anecdote how you will and pull out whatever insights you want from it" No more seeing yourself as a "content creator" and instead just talk to the timeline as if you were hanging out with a friend face to face in real life. Show the personality, be yourself, no agenda other than having fun with it. Allow people to benefit from the energy surrounding how you show up rather than through prescriptive commands