How can you easily grasp the current market trends, technological developments, ecosystem progress, and governance dynamics in the Web3 industry? Web3Caff Research's "Market Pulse Analysis" column delves into the front lines to identify and select current hot topics, providing valuable interpretations, commentary, and fundamental analysis. See through the phenomena to the essence, and follow us to quickly capture the forefront of the Web3 market.
Author: Hendrix , Researcher at Web3Caff Research
Cover: Logo from this project, Typography by Web3Caff Research
Word count: 2900+ words in total
While current AI agents are powerful, they still struggle to integrate into human economic activities. One reason is that all current online business models are built upon human visual interfaces. When AI agents take over human online buying and selling, they discover that behind the similar interfaces of each e-commerce platform lies a more complex and fragmented network. Each platform has its own unique API standards, data structures, and front-end logic, posing a significant challenge for AI attempting to participate in economic activities across platforms. To address this issue, Google recently launched the Universal Commerce Protocol (UCP), aiming to establish a universal protocol for online economic activities. This protocol will provide standardized data models, API interfaces, discovery mechanisms, and negotiation protocols for all heterogeneous e-commerce systems, enabling AI agents to conduct transactions and manage in different business environments with low friction.
The core of UCP's ecosystem design stems from the differentiation of key participants in the e-commerce system. It defines four core roles:
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More comprehensive
