1. Could you please introduce yourself first?
Hello everyone, I am Northland, a former securities analyst, and currently the manager of Miaoqi Studio. The studio is a combination of online and offline models. Currently, the team has more than 20 people, more than 10 offline, and the rest assist in online office work. In addition, I am also the manager of the Roundtable Labs investment research community, and now I am engaged in wool work full-time.
2. Can you tell us about your past experiences?
Before entering Web3, I was a professional trader, or what we now call a full-time stock trader, with ten years of secondary market trading experience and three years of full-time trading experience. At the same time, I also have my own community and IP in the stock community. The opportunity to enter Web3 was my childhood friend: Lao Yuan, who returned to his hometown in Shanxi and opened a studio and invited me to join.
After in-depth communication and exchanges, I realized that Web3 was a good opportunity to make a small investment and win big. Lao Yuan had five years of work experience in the top domestic team. They had a team, a model, and work experience in large companies, which I lacked and yearned for. I also trusted him very much. We talked until the early morning that day, and I finally decided to give up my full-time trading job and devote myself to Web3. I made the decision on Saturday night, prepared everything on Sunday, and started working on Monday, less than three days in total.
My experience after entering the circle can be divided into three stages. The first stage was in July last year, when I first entered Web3. I was a complete novice and knew nothing. Lao Yuan is not only my childhood friend, but also my master. He taught me how to start from scratch. After two months of his training, I gradually understood the rules of airdrops, project selection strategies, and how to make money in this industry. This is a process from zero to one.
The second stage was after the training, I started the actual operation, building the infrastructure of LuMao from scratch, including equipment and wallets, and started the LuMao journey. At this time, I mainly focused on some popular projects in the EVM track and small projects of social experiments.
The third stage was in May and June of this year. The narrative of the entire airdrop industry began to change. The craze of the L2 track gradually receded, and the airdrop industry entered a diversion period. Like most ordinary users of LuMao, I also felt very confused and began to realize that it was not enough to just work hard. I needed to take time to think about more directional options. This made me realize that the direction and depth were insufficient, and no matter how hard I tried, it would be futile, so I decided to adjust my strategy and find a new breakthrough.
Core content: Before entering Web3, I was a professional trader with more than ten years of secondary trading experience. Because I saw the potential of airdrops to make a big profit with a small investment, and the team and experience of FAXIAOLAOYUAN made up for my shortcomings, I decided to switch to Web3. Last July, I started training as a novice, learning the airdrop rules and project selection strategies. After the training, I started to build the infrastructure for LuMao. In May and June of this year, as the L2 track craze receded, I realized that I needed to adjust my strategy and find new breakthroughs.
3. What are you currently working on?
Since June this year, I have shifted the project from the EVM ecosystem to the Ton, BTC and Solana ecosystems. The work on the execution side has also been gradually handed over to the technical team and other partners. The focus of work has gradually shifted to the investment research side, focusing on project selection and the formulation of relevant strategies, hoping to achieve a more efficient and accurate model. Recently, I have also been conducting some offline exchanges and learning with other domestic LuMao teams to improve my cognitive level and optimize the way of receiving information to avoid closed-door development.
Core content: Since June this year, I have shifted the project from the EVM ecosystem to the TON, BTC and Solana ecosystems, gradually handed over the execution work to the technical team, and shifted the focus to investment research, focusing on project selection and strategy formulation. Recently, I have also conducted offline exchanges with other domestic teams to enhance cognition and optimize information acquisition channels.
4.What are your most memorable experiences in Web3?
Looking back on my journey from slowly exploring the Web3 industry to developing my own attitude, there are two things that I still remember vividly. They can be attributed to my biggest loss and biggest gain in this field.
First of all, the biggest loss came from the fact that I was not good at something at the time. At that time, I believed in the bull market trend and made a lot of layouts in the secondary market. However, due to my insufficient understanding of the market, I ended up suffering heavy losses. I even doubted Web3 for a time and almost quit the circle.
It was also because I kept looking for a way out after that period of time that I finally had the biggest profit so far. This profit came from L0. Our company invested more than $10,000 in this project and finally got a nine-fold return.
In this project, the witch rules and airdrop rules are very strict, but I think this is beneficial to some small and medium-sized studios and retail investors. Because we are restricted by various costs and focus on fewer projects, we have conducted in-depth research on each project and invested a lot of time, energy and funds. The return we can get is inseparable from our high initial investment.
During this process, I realized the importance of persistence and in-depth research, which also made me more determined to continue my studies in the Web3 industry.
Core content: Looking back on my Web3 experience, there are two things that impressed me. One is that I tried areas that I was not good at, and I invested too much in the secondary market during the bull market, which led to serious losses. The other is that through persistence and in-depth research, I invested more than $10,000 in the L0 project and finally got a nine-fold return. This made me realize the importance of persistence and in-depth research, and also strengthened my determination to continue to study in the Web3 industry.
5. Can you share with us the skills or areas that you are good at?
I don’t think I’m very smart or hardworking, I’m just an average person. Compared to my peers and some seniors, they may work more than ten hours a day, but I’m far from that level.
But I have accumulated a set of methodologies in secondary trading and capital markets over the past decade, and applied this set of methods to the crypto. Although I have been in the crypto for a relatively short time, these experiences and methodologies have guided my learning and practice in the crypto.
Moreover, the Web3 field is updated rapidly and iterates frequently. It takes a lot of time and energy to study in order to do one thing well and to the extreme. Although it is difficult, it is worth doing. In summary, I think passion can overcome all difficulties. Although I am good at trading in the secondary market and I think I am doing well, I will not only focus on the secondary market, but use it as a tool to extend the methodology obtained from it to the entire capital market. I think this is my advantage.
Core content: I don't think I'm particularly smart or hardworking, but in the past ten years, I have accumulated methodologies in secondary trading and capital markets and applied them to the crypto. These experiences have guided my learning and practice. The Web3 field is changing rapidly, and it takes a lot of time and energy to study, which is difficult but worthwhile. Although I am good at secondary market trading, I don't regard it as the focus, but extend the methodology I gained from it to the entire capital market, which is also my advantage.
6. Do you have any favorite track or token? Can you share the reasons why you are optimistic?
If I have to choose a coin, I would choose BTC because it is the flag and benchmark of the industry, and its impact on the entire industry is profound and huge.
As for the track, I am not optimistic about any specific track. Instead, I will pay more attention to some concepts, which can be regarded as part of the track, but I think they are different from the traditional track. The two areas I focus on are the expansion and incremental track and the track with money-making effect. Simply put, where the money-making effect is, I will be there.
Because I think this round of bull market is different from the previous rounds of bull market. First of all, the market lacks liquidity, so breaking the circle is very important because it can bring new users and funds, which is the key to solving the current dilemma. Secondly, with the increase in the total market volume and the development of standardization, the development trend of the market is increasingly inclined to the traditional securitization model. In the future, there will only be local money-making effects, but no general money-making effects, which is also a key change from incremental game to stock game.
Core content: If I have to choose a token, I would choose BTC, because it is the flag and benchmark of the industry and has a far-reaching impact on the entire industry. As for the track, I am not optimistic about any specific track, but focus on the track with expansion increment and money-making effect. I think the current market lacks liquidity, breaking the circle and introducing new users and funds are the key. With the development of the market, the trend is shifting from incremental game to stock game, and there will only be a local money-making effect in the future.
7. How do you view investment or are there any investment methods you can share?
I think investment must have a systematic process, which is very important. Whether it is an individual investor or a large-scale investment studio, you need to establish your own investment system. Only through process-based, systematic and systematic operations can you succeed in the investment field. It is not okay to do everything but not do everything deeply and thoroughly.
Moreover, the money-making effect and human nature are two key points in investment, which are the basis for the survival of individual investors and investment studios.
First of all, the money-making effect circulates continuously in large and small cycles. This is the guarantee for the survival of professional investors and studios. We must seize every small cycle to maintain cash flow and use every large cycle to increase the rate of return, rather than just putting our hopes on those large cycles. In the money-making effect, I think the most important thing is to discover the money-making effect and replicate the money-making effect.
Secondly, as long as the market is still participated by people, it is inseparable from human nature, and the impact of human nature on the market cannot be ignored. Human greed, fear and emotional fluctuations can all be exploited to obtain excess returns. Therefore, understanding and making good use of human nature is a very important part of investment.
There are also specific investment methods for airdrops in the Web3 industry. I have summarized the following three points: first, you must be able to operate multiple accounts; second, the investment difficulty and threshold of the project are low; third, the project's profit and loss ratio must be high.
Combining the above three points, if a project achieves two or all three of them, then it is more correct to measure the cost, time and energy you need to invest to ensure the effectiveness and benefits of the investment.
Core content: Whether it is an individual investor or an investment studio, a systematic process is needed. Success depends on process, systematization and a deep understanding of the money-making effect and human nature. In the Web3 industry, the investment method of airdrops should include the ability to operate multiple accounts, low investment difficulty, low threshold and high profit and loss ratio, and comprehensively consider the investment cost, time and energy to ensure the effectiveness and benefits of investment.
8. What is your future development direction?
After the EVM diversion in June, I thought that we should focus our work on the Ton ecosystem, the BTC ecosystem, and the Solana ecosystem. In the past month or so, we have focused our efforts on the Ton ecosystem. We have already run through the automation, scalability, strategy, and projects of the Ton ecosystem, and have achieved good results on the DOGS of the Ton ecosystem.
Recently, we plan to enter the BTC ecosystem. We had this idea as early as June this year, but due to the limitation of funds and energy at that time, we have not been able to start in the BTC track and missed the opportunity of FB. We had a meeting to review the situation a few days ago, and everyone felt it was a pity, but after thinking about it, there is nothing to regret, because you only have so much time, so much energy, so much money, and so many things you can do. It is more important to do what you can do well.
Although we missed FB, our research on FB is more about seeing it as an entry point into the market, rather than delving into its technical logic and hype path. Taking advantage of the opportunity of FB, we plan to further improve the infrastructure of the BTC ecosystem in the next few days by arranging inscriptions and other methods. This is our main task in the short term.
Core content: After the EVM ecosystem split in June, I decided to shift my focus to the Ton, BTC and Solana ecosystems. Although we missed the opportunity of FB due to funding and energy constraints, we only regard FB as an entry point to the market. Next, we will further improve the infrastructure of the BTC ecosystem by arranging inscriptions, etc. This is our main task in the short term.
9. Is there anything you would like to share?
I would like to share my thoughts and experiences with you, hoping that they will be helpful to you. I suggest that whether you are a studio or an individual investor, you should formulate relevant strategies based on your own characteristics and advantages.
Many individual investors envy the clustered operations of studios, thinking that they have specialized technical teams, investment research teams, and execution teams. But I think this idea is not quite right. As the saying goes, a big ship is difficult to turn around, and a small ship also has its own flexibility. Everyone should find their own advantages, rather than using their own disadvantages to compete with others' advantages.
Take airdrops as an example. Many people feel that they have put in a lot of effort but can only get limited returns, while studios can easily get thousands or even tens of thousands of rewards. This is mainly because studios have financial advantages and the ability to operate multiple accounts. However , individual investors can also integrate their own resources, clarify what they can do, fix the total investment cost, and set a certain trial and error cost. Keep learning, stay focused and diligent, give yourself enough time and set an acceptable loss range to invest.
It is very important to establish your own investment system. Improve your cognition through thinking, summarizing and practicing, and combine theory with practice. Don't blindly follow others, but be united in knowledge and action, don't follow the crowd, and be responsible for your own time and money in your pocket. Only in this way can you effectively achieve your personal investment goals.
Core content: Whether it is a studio or an individual investor, they should formulate strategies based on their own characteristics and advantages. Although the studio has the advantages of funds and multiple accounts, individual investors can also use their own flexibility, persist in learning, and establish their own investment system. Improve cognition through thinking, summarizing and practicing, combine theory with practice, and do not blindly follow others, so as to effectively achieve personal investment goals.
【Web3 Profile】Web3's first personal interview platform, deeply explores the stories behind 100 KOLs, fund founders, entrepreneurs, and builders in the industry, focusing on their experience in the crypto and their growth experience, and focusing on exploring their personal experience. It is committed to making the personal experience of the interviewees shine and showing the most authentic growth stories of the people.
Disclaimer: [Web3 Profile] disseminates content with a neutral attitude. This article does not constitute any investment advice and is for reference only.
