RAY rose more than 22% in 24 hours: Raydium LaunchLab in-depth research report

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Author: Spirit; Source: Jinse Finance

Abstract

Raydium LaunchLab is a brand-new MEME token issuance platform launched by the renowned decentralized exchange Raydium in the Solana ecosystem. Its strategic significance lies in responding to the success of Pump.fun and the constantly changing dynamics of the Solana MEME token market. The key features of LaunchLab include customizable bonding curves and a flexible fee structure. This report aims to deeply analyze the product design, mechanism features, comparison with leading multi-chain Launchpads, ecosystem comparison, the evolving relationship with Pump.fun, and the potential impact on the future MEME market. The preliminary analysis suggests that LaunchLab has the potential to have a significant impact on the MEME token market and occupy a place in the competition with other Launchpads.

1. Introduction to Raydium LaunchLab Platform

Raydium is a leading automated market maker (AMM) and decentralized exchange (DEX) on the Solana blockchain. Raydium's core function is to enable users to provide liquidity by depositing token pairs into smart contracts and facilitate decentralized trading. It plays a crucial role in decentralized trading, ensuring deep liquidity and price efficiency. Unlike traditional AMMs, Raydium integrates the decentralized order book Serum, achieving deeper liquidity and more efficient price discovery. Raydium's goal is to address issues associated with decentralized AMM design, including high Gas fees, unnecessary failed orders, and liquidity fragmentation, while fully leveraging Solana's fast and low-cost transaction characteristics.

Raydium's launch of LaunchLab is a direct response to the growing popularity and success of Pump.fun in the MEME token issuance platform domain. Raydium views the development of LaunchLab as a key step in maintaining its relevance and profitability, given that a significant portion of its revenue comes from Pump.fun. Raydium believes that Pump.fun's product-market fit is partly attributed to Raydium's underlying infrastructure. The launch comes less than a month after Pump.fun hinted at developing its own AMM, effectively ending the informal collaboration between the two platforms.

LaunchLab aims to provide more powerful features than Pump.fun, potentially attracting more users and projects. Its goal is to offer an alternative for teams that do not want to develop contracts from scratch and Pump.fun users who prefer Raydium's AMM v for liquidity pool migration. The platform aims to provide users with more powerful features than Pump.fun, including linear, exponential, and logarithmic bonding curves.

Raydium's launch of LaunchLab indicates a strategic shift towards directly competing in the MEME token issuance platform domain, reflecting its recognition of the market's importance and the revenue potential within the Solana ecosystem. As a mature DEX, Raydium already has a user base and infrastructure on Solana. Its foray into the specialized MEME token issuance platform space suggests a well-considered strategy to leverage the thriving niche market within its ecosystem. The direct competition with the already quite successful Pump.fun implies Raydium's intention to regain market share or prevent further loss of its existing revenue related to MEME token trading.

The timing of the launch coincides with Pump.fun's hint at developing its own AMM, suggesting that Raydium has adopted a defensive strategy to retain projects within its ecosystem. Pump.fun's potential establishment of its own AMM would reduce its reliance on Raydium's liquidity, which has been a significant revenue source for Raydium. By launching LaunchLab, Raydium has proactively provided a competing platform within its ecosystem, aiming to attract new MEME token projects and retain users who might migrate to Pump.fun's integrated solution. This indicates Raydium's proactive approach to maintaining its position in the Solana DeFi space.

2. Product Design and Mechanism of the LaunchLab Platform

The key features and functionalities of the LaunchLab platform include:

  • Customizable Bonding Curves: LaunchLab will provide linear, exponential, and logarithmic bonding curves to match the demand and pricing of tokens. Bonding curves determine the relationship between token price and supply, and LaunchLab's ability to customize curves provides greater control over price discovery and allocation compared to the more standardized approaches that other platforms may offer. These curves are designed to match the demand and pricing of the tokens.

  • Flexible Fee Structure: The platform will allow third-party user interfaces to set their own fees. This flexibility is expected to make LaunchLab a more versatile token creation and management tool, potentially attracting developers and investors seeking more advanced features and customizable cost structures.

  • Multi-Token Support: LaunchLab will also support multiple quote tokens besides SOL. This adds a layer of universality for a wider range of projects with different base trading pair preferences.

  • Integration with Raydium Liquidity Pools: LaunchLab provides direct access to Raydium's extensive liquidity pools. This feature is expected to improve the trading efficiency for token creators and investors by leveraging Raydium's existing deep liquidity.

  • Integration with Raydium Liquidity Provider Staking: LaunchLab will integrate with Raydium's liquidity provider staking, allowing issuers to permanently lock token trading fees. This feature can help incentivize long-term liquidity provision, contributing to the stability and sustainability of newly issued tokens.

  • AMM v Integration: For projects already familiar with or preferring Raydium's AMM v, LaunchLab provides seamless integration.

The token issuance process on the platform is as follows: Raydium LaunchLab is essentially a token issuance platform built on top of the Raydium DEX, aimed at facilitating the initial distribution and trading of new cryptocurrency tokens. Setting up a liquidity pool on Raydium involves steps such as preparing the liquidity pool, connecting a wallet, navigating to the liquidity pool section, and adding liquidity. Raydium supports initial DEX offerings (IDOs) through its AcceleRaytor platform, allowing new projects to directly raise funds and distribute tokens to the community. In contrast, Pump.fun provides a no-code issuance platform solution, allowing anyone to create and deploy tokens through a intuitive interface, with built-in liquidity and anti-rug mechanisms via bonding curves.

LaunchLab's emphasis on customization (bonding curves, fees) suggests that, compared to Pump.fun's potentially simpler model, its strategy is to attract more mature projects and developers. By providing multiple bonding curve options, LaunchLab allows projects to customize their token release and price discovery mechanisms according to their specific needs and market strategies. Similarly, the flexibility of third-party user interfaces setting fees can incentivize integration and provide revenue-sharing opportunities. This level of control and customization may be particularly appealing to experienced teams or those with specific token economic models, potentially differentiating LaunchLab from Pump.fun's more standardized approach.

The integration with Raydium's existing liquidity and LP staking provides significant advantages in terms of immediate trading and potential long-term liquidity provider incentives, which Pump.fun may need to build from scratch if it establishes its own AMM. Raydium already has a large amount of liquidity across various trading pairs on its DEX. By directly onboarding new tokens to this environment through LaunchLab, it can provide immediate trading opportunities and mitigate the common challenge of initial liquidity shortage faced by new projects. Furthermore, the integration with LP staking allows projects to incentivize long-term liquidity provision by locking trading fees, which can attract more liquidity and contribute to the stability and perceived value of the issued tokens. This built-in infrastructure gives LaunchLab a potential advantage over Pump.fun, which would need to attract and build its own liquidity even if it has its own AMM.

3. Comparison of Mechanisms with Leading Multi-Chain Launchpads

  • Mechanism Comparison: Analyze and compare the token sale mechanisms and fee structures of LaunchLab with established multi-chain Launchpads such as Four.MEME, Seedify.fund, and Polkastarter.

Here is the English translation:
  • Four.MEME: Four.MEME is particularly attractive to Meme coin projects with limited initial capital due to its lowest token pre-issuance cost and fair issuance model. It immediately provides liquidity on PancakeSwap, fitting the lifecycle and community expectations of Meme coins. The platform allows anyone to issue tokens with minimal checks, but the lack of a robust review process increases the risk of fraud and low-quality projects. Four.MEME's built-in community engagement features promote viral spread, and its user-friendliness is a significant advantage for new cryptocurrency users and those seeking quick trading thrills. However, recent security incidents have highlighted the need for major security improvements on the platform.

  • Seedify.fund: Focuses on blockchain games and metaverse projects, utilizing Initial Game Offerings (IGO), Initial NFT Offerings (INO), and Initial Metaverse Offerings (IMO). It adopts a tiered allocation system, where users can stake Seedify Fund (SFUND) tokens to gain access to token sales, with higher-tier users receiving larger allocations and additional benefits. It also launches public sales, which can be participated in by both SFUND holders and non-holders. Startups provide a % of their total token supply to Seedify to cover costs, with a portion transferred to SFUND holders as a reward. Public sales charge a fee, typically using 5% of the collected fees for $SFUND buybacks. It primarily focuses on projects in the Web game, NFT, and metaverse domains, supporting networks such as Binance Smart Chain (BSC), Ethereum, Polygon, and Solana.

  • Polkastarter: As a decentralized exchange (DEX), it aims to facilitate cross-chain token pools and auctions, providing a permissionless fundraising environment for projects. It utilizes fixed swap pools, allowing the exchange of a fixed number of tokens at a predetermined price. Holding and staking the native POLS token can provide users with higher access to in-demand pools and potentially lower fees. The POLS token is the basis for transaction fees on the Polkastarter platform. While the platform aims to achieve efficient transaction fees, the specific costs for launching projects may vary depending on the pool type and any POLS staking incentives. It has multi-chain support, including Ethereum, BNB Chain, Polygon, Celo, Avalanche, and Polkadot, allowing projects to launch on various blockchains.

  • Raydium LaunchLab: Provides a unique approach with customizable bonding curves (linear, exponential, logarithmic) to manage token supply and launch pricing. It allows third-party user interfaces to set their own fees, providing flexibility. It integrates directly with Raydium's AMM to achieve instant liquidity. The main fee structure includes the customizable fees set by the integrated platform. Raydium itself charges fees for creating new pools on its standard AMM (.5 SOL) and for creating CP-Swap pools (also .5 SOL). The swap fees (0.5%) in Raydium pools contribute to liquidity providers and RAY buybacks. It primarily focuses on the Solana ecosystem, leveraging the speed and low transaction costs of the Solana blockchain.

  • Table: Comparison of Launchpad Mechanisms and Fees

    Launchpad Platform

    Raydium LaunchLab

    Four.MEME

    Seedify.fund

    Polkastarter

    Mechanism

    Customizable bonding curves, flexible fees, AMM integration

    Fair launch with automatic liquidity

    Tiered allocation (SFUND staking), public sales

    Fixed swap pools, cross-chain pools

    Fees

    Flexible (set by third-party UI), Raydium AMM pool creation fees

    Low issuance and trading fees

    Percentage of token supply, public sale fees (with buyback mechanism)

    POLS used for transaction fees, project-specific fees

    Multi-chain Support

    Primarily Solana

    BNB Chain

    Yes (ETH, BSC, Polygon, Solana)

    Yes (ETH, BSC, Polygon, Celo, AVAX, Polkadot)

    Community Engagement

    Increases RAY token utility

    Gamification, incentives

    Staking rewards, community voting

    Staking rewards, governance token

    LaunchLab differentiates itself by providing highly customizable token issuance mechanisms and fee structures, as well as direct integration with the established DEX, which may be attractive for projects seeking greater control and instant liquidity within the Solana ecosystem. Unlike the more standard subscription model of Binance or the tiered staking approach of Seedify, LaunchLab's emphasis on bonding curves and flexible fees provides a unique level of control over token economics and issuance strategy. The tight integration with Raydium's AMM further simplifies the process and provides the opportunity for immediate liquidity, which is crucial for the success of new tokens. This combination of customization and built-in infrastructure makes LaunchLab a potentially attractive choice for projects specifically targeting the Solana DeFi space.

    While Polkastarter excels in cross-chain capabilities, LaunchLab's Solana-centric strategy may appeal to projects that prioritize speed, low costs, and have a strong influence within the Solana Meme coin and DeFi communities.

    Polkastarter's strength lies in its interoperability across multiple blockchains. LaunchLab, by focusing specifically on Solana, can cater to projects that value the particular advantages of the Solana network, such as its high throughput and low transaction fees, which are particularly beneficial for Meme coins and DeFi applications. This specialization may make LaunchLab the preferred platform for projects deeply rooted in the Solana ecosystem.

    • Ecosystem Comparison: Evaluate the ecosystems surrounding LaunchLab and its competitors, considering community engagement strategies, project review processes, success rates of issued projects, and the supported blockchains.

      • Seedify.fund: Has cultivated a strong and focused community around blockchain games, NFTs, and the metaverse. It implements a comprehensive project review process, including smart contract audits, market readiness assessments, and due diligence, to ensure the security and viability of the issued projects. It utilizes a tiered system to incentivize community participation and provide different levels of access to token sales based on SFUND holdings. It primarily supports projects on BSC, Ethereum, Polygon, and Solana.

      • Polkastarter: Promotes community engagement through its governance mechanism, allowing POLS token holders to participate in the decision-making process. It has a review process that includes project applications, team interviews, and token sale approvals to ensure the quality of the hosted projects. It is known for its cross-chain capabilities, enabling projects to raise funds and reach different investor communities across multiple blockchain networks.

      • Raydium LaunchLab: Likely to leverage Raydium's existing DeFi user and trader community on Solana. The code snippet does not explicitly provide details on LaunchLab's specific project review process, but it can be inferred that Raydium may apply its existing standards or develop new ones to ensure the quality and legitimacy of the Meme coins issued. Success will depend on attracting a dedicated community in the Solana Meme coin space and the performance of the issued projects. It primarily supports projects on the Solana blockchain.

    The success of LaunchLab will largely depend on its ability to cultivate a strong and actively engaged community within the Solana ecosystem, particularly in the Meme coin domain, and attract high-quality projects, although the entry barriers for Meme coin issuance are typically lower. Meme coins are inherently driven by community sentiment and online hype. For LaunchLab to thrive, it needs to attract and retain a vibrant creator and investor community within the Solana ecosystem. Given the potential risks of fraud and rug pulls in the Meme coin space, establishing a transparent and effective project review process is crucial for building trust and ensuring the long-term viability of the platform and its hosted projects. This will involve not only technical and financial due diligence but also an assessment of the project team's reputation and community engagement plans.

    Here is the English translation:

    Although Seedify.fund has already established a global community and vetting mechanism, the LaunchLab's focus on the Solana ecosystem could make it a leading platform for native Solana MEME coin projects, provided it can offer unique advantages and build a reliable reputation. Seedify.fund focuses on gaming and metaverse projects, leaving a gap for a dedicated Solana MEME coin issuance platform. LaunchLab has the potential to fill this gap by providing customized features, leveraging Solana's specific advantages, and building a community that understands the Solana MEME coin dynamics. To achieve this, LaunchLab needs to clearly define its value proposition and demonstrate its commitment to quality and user safety in this specialized market.

    4. The Evolving Relationship Between Raydium LaunchLab and Pump.fun

    • Trace the historical background of the informal collaboration between Raydium and Pump.fun.

      • Pump.fun is a popular Solana-based MEME coin issuance platform that initially had an informal collaboration with Raydium, where a portion of the liquidity for tokens that reached a certain market cap ($ ) on Pump.fun would be deposited and burned in Raydium's liquidity pools.

      • Currently, only a few tokens issued on Pump.fun are being migrated to Raydium.

      • In the past, Pump.fun's liquidity pools contributed a significant portion of the trading fee revenue to Raydium.

    • Explain the reasons behind Pump.fun developing its own AMM.

      • Reportedly, Pump.fun is developing its own Automated Market Maker (AMM) to potentially challenge Raydium's position as the leading decentralized exchange for MEME coins.

      • This move aims to migrate the pump tokens away from Raydium, allowing Pump.fun to capture more fees or introduce new rewards for token holders.

      • By migrating its MEME coins to its own AMM, Pump.fun will vertically integrate the token issuance process and may be able to enhance its already impressive revenue.

      • The X community speculates that this move could also pave the way for additional features such as MEME coin perpetual contracts and lending.

    • Analyze how LaunchLab positions Raydium in the new competitive landscape.

      • Raydium's launch of LaunchLab clearly indicates that they are unwilling to cede ground to Pump.fun in the Solana DeFi ecosystem, particularly in the MEME coin issuance space.

      • LaunchLab is positioned as a direct competitor to Pump.fun, aiming to redefine the way new tokens are issued and traded on Solana.

      • Raydium aims to provide a platform that not only mimics but also improves upon Pump.fun's features, with enhanced capabilities such as customizable bonding curves and flexible fees.

      • Raydium's core contributors state that LaunchLab is not intended to replace Pump.fun, but to provide more options for teams that do not want to develop contracts themselves and for Pump users who prefer Raydium's AMM for liquidity pool migration.

    • Analyze the potential impact on the two platforms and the Solana MEME coin ecosystem.

      • Analysts predict that if Pump.fun continues to develop its own AMM, Raydium's trading volume could decline by 5%-10%.

      • The competition between Raydium LaunchLab and Pump.fun is expected to intensify the competition in the 2025 DeFi summer, driving innovation and providing more choices for projects and users.

      • Pump.fun's move could disrupt the Solana DEX landscape, and if it operates its AMM independently, Raydium may feel the pressure, potentially leading to a shift in market leadership.

    Pump.fun's development of its own AMM signifies a potentially disruptive change in the Solana MEME coin infrastructure, challenging Raydium's established position as the primary liquidity provider for these tokens. For a long time, Pump.fun has relied on Raydium's infrastructure for post-issuance liquidity. By building its own AMM, Pump.fun aims to control the entire lifecycle of MEME coins, from creation to trading. This vertical integration may allow Pump.fun to capture more of the revenue generated from MEME coin trading and potentially offer a smoother and more integrated user experience. This development directly challenges Raydium's previous symbiotic relationship with Pump.fun and requires a strong competitive response.

    LaunchLab represents Raydium's proactive response to this challenge, aiming to maintain its influence in the Solana MEME coin market by providing a competitive issuance platform with potentially higher-end features and direct access to its existing liquidity. Faced with the prospect of losing a significant trading volume due to Pump.fun's AMM development, Raydium's launch of LaunchLab is a strategic countermeasure. By offering features such as customizable bonding curves and flexible fees, Raydium is trying to attract MEME coin projects that may prefer more control and more sophisticated issuance mechanisms. Furthermore, the direct integration with Raydium's established liquidity pools provides a significant advantage for the new AMM, potentially attracting projects and traders seeking instant and deep liquidity. This move demonstrates Raydium's determination to remain a key participant in the Solana DeFi ecosystem.

    5. Impact on the Future MEME Market

    • Assess the potential impact of Raydium LaunchLab on the MEME coin market.

      • Token Issuance Convenience: LaunchLab and its customizable features, as well as the integration with the existing DEX, may simplify the process of issuing MEME coins on Solana, providing an alternative to Pump.fun's more straightforward no-code approach. This may attract projects seeking more control over issuance parameters.

      • Liquidity Provision: The direct integration with Raydium's deep liquidity pools may result in more stable and liquid markets for newly issued MEME coins compared to projects launching on newer or less mature AMMs. This can reduce the risk of early traders facing high price slippage.

      • Community Engagement: The features and tools provided by LaunchLab will influence the effectiveness of MEME coin projects in building and attracting communities on the Solana blockchain. Platforms that facilitate direct interaction and provide community-building tools are more likely to succeed.

      • Competition and Innovation: The direct competition between LaunchLab and Pump.fun may drive innovation in the MEME coin issuance platform space, potentially leading to the development of new features, better user experiences, and stronger anti-rug mechanisms.

      • BNB Chain MEME Coin Trends as a Potential Indicator: The recent surge in MEME coin activity on the BNB Chain, driven by factors such as Binance Alpha listings and the involvement of CZ and He Yi, suggests that mature exchanges and their ecosystems can have a significant impact on the MEME coin market. This indicates that Raydium's support through LaunchLab could provide a similar boost to the Solana MEME coin market.

      • Solana's Technical Advantages: Solana's high transaction speeds and low gas fees make it an attractive platform for MEME coins with high transaction volumes and low-value transactions. LaunchLab's focus on Solana leverages these advantages.

      • Pump.fun's Democratization of MEME Coin Creation: Pump.fun's success in making it easy for anyone to create and issue MEME coins has significantly lowered the barrier to entry in the MEME coin market. LaunchLab may need to find its own positioning, potentially by focusing on projects seeking more advanced features or tighter integration with the established DeFi ecosystem on Solana.

    The launch of LaunchLab may further solidify Solana's position as a hub for MEME coin activity, potentially attracting a different type of creators and traders who prefer the features and integration offered by Raydium over Pump.fun's more simplified approach. While Pump.fun has democratized MEME coin creation through its simplicity, LaunchLab's focus on customization and integration with Raydium's infrastructure may appeal to more experienced users or projects with specific requirements. This could lead to a more diverse and mature MEME coin ecosystem on Solana, catering to a wider range of participants. The competition between the two platforms may also drive innovation and further enhance Solana's attractiveness as the primary network for MEME coin trading and development.

    The constantly changing landscape, with mature participants like Raydium directly competing with emerging platforms like Pump.fun, suggests that the Meme coin market may be maturing. This could lead to Meme coin issuances focusing more on factors beyond just viral hype, such as token economics, community building, and even potential utility, in order for Meme coins issued on these platforms to achieve sustained success. As the Meme coin market grows and attracts more attention, the initial novelty may start to wear off. Platforms like LaunchLab, by providing more sophisticated tools and integrations, may encourage creators to think more strategically about their Meme coin projects. This could involve a greater focus on building genuine communities, designing sustainable token economics, and even exploring potential use cases beyond pure speculation, resulting in a more nuanced and potentially less volatile Meme coin market.

    6. Conclusion and Recommendations

    The paper summarizes the key research findings, highlighting the advantages of Raydium LaunchLab, such as its customizable features, direct liquidity integration, and support from a renowned DEX. The paper also points out potential drawbacks, such as the need to build a dedicated Meme coin community and competition from Pump.fun.

    Recommendations are provided for the following:

    • Investors: Exercise caution when participating in Meme coins issued on any platform, including LaunchLab. Conduct thorough research on the project team, token economics, and community sentiment. Recognize the inherent high volatility and speculative nature of Meme coins. Monitor the development and adoption of LaunchLab within the Solana ecosystem.

    • Project Developers: If your project requires specific bonding curve mechanics or aims to immediately gain liquidity on major DEXes, consider LaunchLab as a viable platform to issue Meme coins on Solana. Leverage the customizable fee structure and integration options. Focus on building a strong and actively engaged community.

    • Raydium: Continue to innovate and enhance the capabilities of LaunchLab to attract projects and users. Strive to build a reputation for vetting and supporting high-quality Meme coin issuances. Actively engage with the Solana Meme coin community and seek feedback to improve the platform. Monitor the strategies and successes of Pump.fun and other competing platforms.

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    Disclaimer: The content above is only the author's opinion which does not represent any position of Followin, and is not intended as, and shall not be understood or construed as, investment advice from Followin.
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