On September 24th, Daehong Communications, a subsidiary of Lotte Group, announced that its mobile gift certificate service, Giftiel, has issued over 5 million gift certificates and boasts over 1.3 million users since integrating the Aptos blockchain less than three months ago. This demonstrates the practical value and strong demand for blockchain in everyday digital services.
At the 2025 Global Blockchain Forum, co-hosted by members of the National Assembly of South Korea and the Korea Blockchain Industry Promotion Association (KBIPA), a representative from Daehong Communication highlighted the progress of its collaboration with Aptos Blockchain in his speech, emphasizing the company's commitment to working with Aptos to promote the widespread application of blockchain technology.
Looking ahead, Dahong Communication will deepen its collaboration with the Aptos Foundation to expand the application of Aptos blockchain technology to Lotte Group's diverse business portfolio, including digital gift certificates, membership points, payments, and cross-border value transfer, to help promote the large-scale implementation of blockchain and realize its inclusive value.
