Soros' reflexivity framework requires two things: a cognitive function (how participants perceive reality) and a participating function (how participants act on that perception, changing reality). The Autonomous Software Factory has both and they point in the same direction simultaneously. Here is the exact loop: 1. Marginal cost of software production trends to zero 2. Zero marginal cost creates infinite supply of substitutes 3. Agents attack distribution, the last remaining moat 4. Agents reinvest revenue into improving agents 5. Better agents lower incumbents' switching costs for their own customers

Khala Research
@KhalaResearch
02-26
AI Agents are becoming perpetual revenue generating machines
The ability to ship code more effectively than humans in a fraction of the timeframe provides an enormous opportunity to create an eternal revenue flywheel
This is the "Dawn of the Autonomous Software Factory"
Agents

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