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A little-known fact: listing on the US stock market is a common goal for almost all cryptocurrency exchanges, such as the well-known OKX and Gate. However, only four exchanges have actually achieved this: Coinbase (COIN), Bullish (BLSH), Bakkt (BKKT), and Gemini (GEMI).
- Coinbase is known to everyone
Bakkt, as an exchange founded by ICE, also gained some exposure recently during the OKX investment event by ICE.
- Gemini's name clashes with Google AI
- I'm genuinely hearing about Bullish for the first time, but I've never actually heard of it before, purely because I haven't met the requirements to be a client. Bullish is a compliant exchange targeting licensed financial institutions and hedge funds. Here are a few key facts:
- The CEO is former NYSE Chairman Tom Farley
- Acquired CoinDesk, a leading media outlet in the crypto, in 2023.
- With a market capitalization of $5.4 billion on the NYSE, the reason I learned about all this was recently that IOTA received support from the Bullish exchange, offering custody services and already listed. As a benchmark for established projects, IOTA's decision to enter Bullish must have been strategic. Several reasons come to mind, and it's possible this will become a path that long-term projects will eagerly emulate.
Because institutions can use Bullish to deposit IOTA through BitGo's cold and hot wallet segregation system, this move effectively opens up further channels for institutional investment.
- Gaining the support of a US stock exchange adds another layer of trust and endorsement to IOTA's collaborations with government departments in Africa and the UK. Times are changing; exchanges are embracing compliance, and so are project teams.

解构师 Beyond
@0xBeyondLee
01-29
区块链行业正在变得千疮百孔,有点头脸的人都唯恐沾染
OKX 徐明星老板在普吉岛的发言基本可以概括这个问题
坦白讲,区块链确实能带来更多上升机遇与财富,但是社会地位与认同感确实始终缺席的
更难接受的是,随着行业转冷,曾经引以为傲的高流动性也不复存在
除了投机,我们还剩下些什么?
/ x.com/Wuhuoqiu/statu…
Bullish is actually the exchange run by the company behind the EOS project.
This is really little-known fact, thank you, Professor Wu.
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Disclaimer: The content above is only the author's opinion which does not represent any position of Followin, and is not intended as, and shall not be understood or construed as, investment advice from Followin.
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