Strategy continues its Bitcoin accumulation strategy without slowing down. According to a statement by the company’s founder and chairman, Michael Saylor, the firm purchased 13,927 Bitcoins between April 6 and 12 at an average price of $71,902. This purchase, worth approximately $1 billion, was one of the company’s largest weekly transactions in 2026.
With this latest purchase, Strategy’s total Bitcoin holdings have reached 780,897 BTC. This amount has a current market value of approximately $55.4 billion, while the company’s average cost is stated to be around $75,577.
This indicates an unrealized loss of approximately $3.6 billion based on current prices. The Bitcoins held by the company represent about 3.7% of the total supply.
Strategy largely financed these acquisitions with proceeds from its equity and preferred stock sales programs. The company is known to have targeted a total capital increase of $84 billion by 2027 under its “42/42” plan. A significant portion of these resources is planned to be used for Bitcoin purchases.
In his statement to investors, Michael Saylor emphasized the long-term nature of the strategy, urging them to “think bigger.” He also argued that Bitcoin would continue to appreciate in value over the long term.
On the other hand, the company reported an unrealized loss of $14.46 billion in the first quarter of 2026 due to its Bitcoin assets. Despite this, Strategy continues its aggressive buying policy and remains one of the largest institutional investors in the crypto market.
*This is not investment advice.




