Coinbase Cuts 14% of Staff Amid Crypto 'Down Market,' AI Adoption: CEO

Crypto exchange Coinbase is laying off approximately 14% of its workforce, CEO Brian Armstrong announced Tuesday, framing the cut as both a response to a crypto market downturn and a deeper pivot toward an AI-first operating model.

"We are not just reducing headcount and cutting costs — we're fundamentally changing how we operate: rebuilding Coinbase as an intelligence, with humans around the edge aligning it," Armstrong wrote in a company-wide email, which he subsequently tweeted on Wednesday morning.

Armstrong pointed to crypto market volatility, noting that, "we’re currently in a down market and need to adjust our cost structure now," adding that AI has changed working practices at the exchange.

"Over the past year, I've watched engineers use AI to ship in days what used to take a team weeks," he wrote. "Non-technical teams are now shipping production code and many of our workflows are being automated."

The layoff is a structural reset for one of crypto's most prominent publicly traded companies, arriving as AI-driven workforce reductions continue across the broader tech and crypto sectors. 

Goldman Sachs economists estimated last month that AI substitution is erasing roughly 25,000 US jobs per month, with augmentation effects adding back only around 9,000—a net loss of approximately 16,000 positions monthly.

The restructuring will flatten Coinbase's org chart to five layers maximum below the CEO and COO, eliminate pure management roles, requiring all leaders to remain active individual contributors.

The hiring will be concentrated around what Armstrong called "AI-native pods," including experimental single-person teams combining engineering, design, and product functions. 

"Leaders will own much more, with as many as 15+ direct reports," Armstrong wrote.

The announcement arrives weeks after Coinbase revealed it was testing AI agents modeled on co-founder Fred Ehrsam and former CTO Balaji Srinivasan, deployed internally to provide employees with strategic and creative feedback. 

Armstrong had flagged at the time that the company would "likely have more agents than human employees at some point soon."

AI-driven workforce layoffs have been taking place across the crypto industry, leaving thousands of workers displaced as companies redirect resources toward automation, AI infrastructure, and leaner operating models.

Meta laid off roughly 8,000 employees last month, around 10% of its global workforce, with CEO Mark Zuckerberg directing capital toward AI infrastructure projected to cost up to $135 billion this year. 

Microsoft offered buyouts to 7% of its workforce the same week. 

In crypto, Bitcoin miner MARA cut 15% of staff last month as it pivoted toward AI data centers, while Algorand laid off 25% of its workforce in March, and Jack Dorsey's Block eliminated more than 4,000 roles in February.

Affected Coinbase employees will have their system access revoked immediately. 

U.S. staff will receive a minimum severance package of 16 weeks' base pay plus two additional weeks per year of service, their next equity vest, and six months of COBRA coverage, and Visa holders will receive additional transition support.

"The Coinbase that emerges from this will be more capable than ever to achieve our mission," Armstrong wrote.

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Disclaimer: The content above is only the author's opinion which does not represent any position of Followin, and is not intended as, and shall not be understood or construed as, investment advice from Followin.
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