Written by: TechFlow TechFlow
Lately, I’ve been very EMO (depressed) when I’m doing terrymaking:
AEVO was counterattacked, which not only wasted energy, but also directly lost some funds;
Wormhole began to fight against witches, screening in four aspects: ownership, source of funds, behavior, and junk transactions;
More and more projects adopt a points strategy and require assets such as ETH to be pledged, which benefits large investors;
A large number of studio assembly lines operate, squeezing the space for ordinary retail investors;
…
More importantly, in the face of $BOME’s myth of wealth, the accumulated efforts of hair-raising players seem a bit “pale”.
One masturbator complained quite complainingly, "If I had spent the energy and money on Zksnyc to buy MEME, I might have ended up on the market long ago."
How to airdrop correctly? The story of a short hunter and Backpack may give you some inspiration.
Expectation management: lower expectations and the rest will be surprises
The project party and the Mao Mao Party are in love with each other, killing each other and parasitizing each other.
On the one hand, the on-chain interaction and large number of wallet addresses brought by Lumao are important data to support the high valuation of the project. Therefore, many times the project team will imply or explicitly state airdrops, or launch Odyssey tasks and other "PUA" users to participate in the interaction... 2 They tacitly agree to build "false prosperity" together. On the other hand, many project parties cannot do without the Lu Mao Party, but they hate the Lu Mao Party, hence the term "electronic beggar" was born.
In the game between the two, the most important thing is expectation management.
If the project team once gives retail investors too high expectations through "hints", "explicits" or various public opinions and activities, and if it falls short of expectations in the end, then they will be greeted by the wrath of the Mao Mao Party.
Most project parties are encouraging participation for the sake of better data, infinitely raising the expectations of retail investors, telling retail investors how to play, but constantly looking for trouble and setting up various obstacles. Only a few projects are lowering user expectations.
For example, while the airdrop was expected to bring a surge in data, Backpack took the initiative to cool down:
Why did Backpack proactively give up potential “fee” income and gorgeous transaction data?
Different from simple on-chain interactions, trading on the exchange requires real money as a handling fee. All public information is an official reward set to encourage real traders. If you frequently brush airdrops in order to gain access to airdrops, you will have to pay a lot of money. There are handling fees and you will most likely lose money.
The project side needs to lower the expectations of retail investors, and retail investors also need to lower their expectations of the project side.
When you expect to get 100 apples, even if you only get 90 in the end, you will still not be satisfied mentally. But when you only expect to get 10 apples, and you end up getting 20, it is an amazing joy.
Discover the secret to wealth through interaction
How to turn the cat-and-mouse game into a win-win situation in the airdrop game?
There may be only one answer: in the process of grooming, discover valuable products, become real users, and turn deliberate interaction into usage habits. Then there will be endless surprises waiting for you.
The story of airdrop hunter Lao Mo and Backpack is perhaps the best example.
In November 2023, with the mentality and purpose of stroking his hair, Lao Mo bought a large amount of Solana at a price of around US$60 in order to participate in Backpack's "new activity". Unexpectedly, from this moment on, the gears of fate began to turn. The newly purchased Solana turned out to be a huge surprise.
Note: For details , see Backpack: Former FTX executive starts a business again, and rumors of new activities trigger FOMO in the community (with registration steps)
More importantly, during the grooming process, Lao Mo learned the story behind the backpack:
Once brilliant: In September 2022, Coral, the development company behind Backpack, completed US$20 million in financing, with FTX Ventures and Jump Crypto leading the investment, and it was prosperous...
Hitting rock bottom : FTX exploded, and Backpack was unable to withdraw the funds stored in FTX (approximately $14.5 million). The entire Solana ecosystem was also depressed and silent for a time. The Backpack team had to cut various expenditures just to survive...
Re-emergence: The bear market launched Mad Lads, which was a great success. In October 2023, it launched a "regulated" trading platform, Backpack Exchange, to build a wallet + exchange + NFT ecosystem.
After some research and thinking, Lao Mo decided to All In, All In Backpack and the Solana ecosystem behind it, for two reasons: teams like Solana and Backpack that have experienced big troughs are more explosive, and the bear market has completed a chip cleanup; Ethereum The ecology is too smooth, and it is gradually becoming more and more feudal, and interests are being divided up, leaving fewer opportunities for ordinary people...
Since then, Lao Mo has fully embraced the three-piece Backpack ecological set:
Mad Lads: Purchase the NFT Mad Lads of the Backpack ecosystem. The floor price continues to rise. The market value has exceeded the old Ethereum NFT series and has continuously received airdrops from Pyth/wormhole. Among them, Wormhole airdropped more than 16,000 tokens to a single NFT with a W badge, with a value of more than 16,000 tokens. Over $30,000;
Wallet: Use Backpack wallet daily, get 1.05 times points enhancement in Solana ecological projects such as marginfi\tensor, and have a higher success rate when trading MEME coins than other wallets.
Exchange: Solana ecological tokens are traded daily on the Backpack exchange, accumulating trading volume, and SOL-related ecological tokens have experienced large increases.
Assets: Purchased and pledged PYTH, the first event token launched by Backpack, and received an increase of nearly 4 times, and received an airdrop of Wormhole tokens.
…
Everywhere he looked, there were blessings. Lao Mo gradually changed from an airdrop hunter hunting around to a product hunter, focusing on deeply cultivating the Solana ecosystem.
This may be the way for the Lu Mao Party to advance.
Also trading on a centralized exchange, using Backpack can accumulate trading volume, and you may receive unexpected surprises such as potential airdrops in the future;
Also for on-chain transactions, using the Backpack wallet can obtain 1.05 times points enhancement in Solana ecological projects such as marginfi\tensor. If the Backpack wallet is used for a long time, the previously accumulated marginfi points will also be increased by 1.05 times.
Why not?
Life is a game about choices, and the same goes for investing and grooming. Choose projects with good structure and prospects, and everyone will be happy to grow together; choosing a PUA master is full of regrets and exhaustion.
In the final analysis, it once again proves the correct nonsense: choice is more important than hard work.
